Fireblocks vs Amazon

Side-by-side comparison of AI visibility scores, market position, and capabilities

Amazon leads in AI visibility (94 vs 81)
Fireblocks logo

Fireblocks

LeaderFintech

General

NYC institutional digital asset custody with MPC+chip isolation at $8B valuation (2022); $1.04B+ total, $4T+ transactions, NYDFS custodian charter 2024 and Dynamic $90M acquisition Oct 2025 serving BNY Mellon/BNP Paribas competing with Anchorage and BitGo.

AI VisibilityBeta
Overall Score
A81
Category Rank
#25 of 1158
AI Consensus
75%
Trend
up
Per Platform
ChatGPT
89
Perplexity
82
Gemini
78

About

Fireblocks is a New York City-based digital asset infrastructure platform — backed with $1.04+ billion in total funding at an $8 billion valuation (January 2022) — providing 1,800+ institutional customers including BNY Mellon, Revolut, Worldpay, BNP Paribas, and Galaxy Digital with enterprise-grade digital asset custody, transfer, and operations through Multi-Party Computation (MPC) key management combined with hardware chip isolation security. Since inception, Fireblocks has secured $4+ trillion in digital asset transactions and created 130+ million wallets. In 2024, Fireblocks received a NYDFS qualified custodian charter and processed $60 billion in DeFi transactions. In October 2025, Fireblocks acquired Dynamic for $90 million — a developer-first wallet infrastructure platform supporting 50+ million onchain accounts for clients including Kraken, Zerohash, and Magic Eden — expanding institutional infrastructure into developer-accessible Web3 wallet tooling. Founded in 2018 by Michael Shaulov (CEO), Pavel Berengoltz, and Idan Ofrat.

Full profile
Amazon logo

Amazon

LeaderConsumer Retail

E-commerce

Amazon (AMZN) reported $638B revenue in FY2024, up 11% YoY. AWS revenue $105.3B (+19%). Market cap ~$2.2T. 1.5M+ employees. Seattle, WA. AWS is world's largest cloud provider. Bedrock AI platform, custom Trainium chips.

AI VisibilityBeta
Overall Score
A94
Category Rank
#1 of 1
AI Consensus
75%
Trend
stable
Per Platform
ChatGPT
89
Perplexity
96
Gemini
99

About

Amazon was founded in 1994 by Jeff Bezos in Bellevue, Washington as an online bookstore operating from a garage, with the stated ambition of becoming "the everything store" — a long-term vision that proved accurate well beyond what even early investors anticipated. Bezos's founding philosophy centered on customer obsession, long-term thinking, and a willingness to invest in infrastructure years before it would generate returns. The company went public in 1997 and systematically expanded from books into electronics, then general merchandise, then marketplace third-party selling, and ultimately into cloud computing, digital media, devices, logistics, and healthcare. Amazon Web Services, launched in 2006, was a consequence of the internal infrastructure Amazon had built to scale its retail operations — and became the company's most profitable business.\n\nAmazon operates one of the most complex multi-business enterprises in corporate history. Amazon.com and its marketplace of 2+ million third-party sellers represent the world's largest e-commerce platform. AWS serves as the cloud infrastructure backbone for a substantial portion of the global internet, generating $105.3 billion in revenue in FY2024. Amazon Prime, with hundreds of millions of members globally, bundles shipping benefits, streaming video, music, gaming, and pharmacy services into a loyalty flywheel that increases purchase frequency and customer lifetime value. Additional major business lines include Alexa and Echo devices, Kindle and digital content, Amazon Advertising (a $56B+ revenue business), Whole Foods, Amazon Pharmacy, and Amazon Logistics.\n\nAmazon reported FY2024 revenue of $638 billion, up 11% year over year, with a market capitalization of approximately $2.2 trillion — making it one of the five most valuable companies globally. The company employs 1.5 million+ people worldwide, making it one of the largest private employers on earth. Andy Jassy, who built AWS from its founding and succeeded Bezos as CEO in 2021, has focused Amazon's strategy on AWS AI infrastructure, advertising growth, and logistics efficiency as the primary drivers of long-term margin expansion.

Full profile

AI Visibility Head-to-Head

81
Overall Score
94
#25
Category Rank
#1
75
AI Consensus
75
up
Trend
stable
89
ChatGPT
89
82
Perplexity
96
78
Gemini
99
85
Claude
94
84
Grok
99

Capabilities & Ecosystem

Capabilities

Only Amazon
E-commerce
Amazon is classified as company.

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