Duffel vs Apple

Side-by-side comparison of AI visibility scores, market position, and capabilities

Apple leads in AI visibility (91 vs 32)

Duffel

EmergingTravel Tech

Travel API Platform

Airline booking API enabling businesses to embed direct flight search, booking, and ancillary sales into their own products with modern developer tooling.

AI VisibilityBeta
Overall Score
D32
Category Rank
#1 of 1
AI Consensus
78%
Trend
up
Per Platform
ChatGPT
38
Perplexity
33
Gemini
28

About

Duffel is a London-based travel technology company that provides a developer-friendly API for embedding airline flight search, booking, and ancillary product sales — such as seat selection, baggage, and cancellation protection — directly into any application or website without requiring GDS contracts or legacy ATPCO certification. The platform connects directly to airline reservation systems via NDC (New Distribution Capability) and traditional GDS channels, enabling businesses to access live flight inventory and fares with a single modern REST API. Duffel's comprehensive SDK for JavaScript, Python, Ruby, and PHP reduces the engineering time required to build flight booking capabilities from months to days, lowering the barrier for fintech companies, neobanks, super-apps, and travel startups to offer flight booking as part of a broader product. The platform handles payment processing, ticketing, and post-booking management including cancellations and exchanges, abstracting the complexity of airline commerce rules. Duffel makes money by taking a fee per booking rather than charging seat or subscription fees. Founded in 2017 by former Deliveroo and Google engineers, Duffel raised over $100M from investors including Benchmark, Index Ventures, and Avid Ventures.

Full profile

Apple

LeaderConsumer Electronics

Consumer Technology

NASDAQ-listed (AAPL) world's most valuable company at $391B revenue with iPhone, Mac, and $25B+ App Store; Apple Intelligence AI and Vision Pro spatial computing competing across smartphones, PC, wearables, and services.

AI VisibilityBeta
Overall Score
A91
Category Rank
#1 of 1
AI Consensus
63%
Trend
stable
Per Platform
ChatGPT
98
Perplexity
89
Gemini
88

About

Apple Inc. is a Cupertino, California-based technology company — listed on NASDAQ (NASDAQ: AAPL) and the world's most valuable company by market capitalization at $3+ trillion — designing and manufacturing consumer electronics (iPhone, Mac, iPad, Apple Watch, AirPods, Apple Vision Pro), operating system software (iOS, macOS, watchOS, visionOS), and digital services (App Store, Apple Music, iCloud, Apple TV+, Apple Pay, Apple Arcade) through a vertically integrated hardware-software-services model that generates unparalleled ecosystem lock-in and customer loyalty. Founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in 1976, Apple generated $391 billion in revenue in fiscal year 2024 with 66% iPhone contribution.

Full profile

AI Visibility Head-to-Head

32
Overall Score
91
#1
Category Rank
#1
78
AI Consensus
63
up
Trend
stable
38
ChatGPT
98
33
Perplexity
89
28
Gemini
88
32
Claude
82
32
Grok
94

Capabilities & Ecosystem

Capabilities

Only Duffel
Travel API Platform
Only Apple
Consumer Technology
Apple is classified as company.

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.