Dick's Sporting Goods vs Shopify

Side-by-side comparison of AI visibility scores, market position, and capabilities

Shopify leads in AI visibility (86 vs 69)
Dick's Sporting Goods logo

Dick's Sporting Goods

LeaderSporting Goods & Outdoor

Sporting Goods

FY2024 Revenue: $13.4B (record) | Comparable sales: +5.2% | EPS: $14.05 | Q4 sales: $3.89B (largest quarter ever) | Gross margin expansion: +39 bps in Q4 | Cash: $1.7B

AI VisibilityBeta
Overall Score
B69
Category Rank
#2 of 4
AI Consensus
48%
Trend
stable
Per Platform
ChatGPT
63
Perplexity
79
Gemini
79

About

Dick's Sporting Goods is the largest sporting goods retailer in the United States, founded in 1948 by Richard Stack in Binghamton, New York, and headquartered in Coraopolis, Pennsylvania. The company was built on the belief that serious athletes and recreational sports enthusiasts deserve a destination retailer with deep product expertise, wide assortment, and service-oriented staff — a positioning that distinguished it from mass-market discounters and catalog retailers. Dick's has grown from a single bait and tackle shop to an 850+ store national chain trading on the NYSE under the ticker DKS, with a mission to serve and inspire athletes and outdoor enthusiasts.\n\nDick's operates across its core Dick's Sporting Goods banner and specialty concepts including Golf Galaxy, Public Lands, and the premium experiential House of Sport format. The company carries an extensive assortment spanning team sports, fitness, golf, hunting, fishing, camping, and apparel from both national brands (Nike, Under Armour, adidas) and proprietary brands including CALIA, Alpine Design, and DSG. Dick's has invested heavily in its omnichannel infrastructure, with same-day delivery, buy-online-pick-up-in-store, and in-store technology upgrades driving a seamless retail experience. Its loyalty program, ScoreCard, has enrolled tens of millions of members.\n\nDick's reported a record FY2024 revenue of $13.4 billion, with comparable store sales up 5.2% and EPS of $14.05. Q4 2024 produced the largest quarterly sales figure in company history at $3.89 billion. These results reflect Dick's competitive moat in a consolidating sporting goods landscape following the bankruptcies of Sports Authority and Modell's, and demonstrate that its premium store format investments, private label expansion, and athlete-centric brand positioning are driving durable share gains in the $50B+ US sporting goods market.

Full profile
Shopify logo

Shopify

LeaderE-commerce

E-commerce Platform

NYSE: SHOP e-commerce platform at $8.88B FY2024 revenue with $292.28B GMV across 4.82M stores; Black Friday $11.5B processing competing with WooCommerce and BigCommerce for small-to-enterprise direct-to-consumer commerce.

AI VisibilityBeta
Overall Score
A86
Category Rank
#1 of 3
AI Consensus
71%
Trend
stable
Per Platform
ChatGPT
84
Perplexity
89
Gemini
91

About

Shopify Inc. is an Ottawa, Canada-based e-commerce platform — listed on NYSE (NYSE: SHOP) — providing 4.82+ million active merchant stores of all sizes (from solo entrepreneurs to enterprise brands) with tools for online store creation, multi-channel selling (web, mobile, social, in-person), payment processing (Shopify Payments, Shop Pay), inventory management, fulfillment, and marketing analytics, generating $8.88 billion in revenue in fiscal year 2024 (+26% year-over-year) with $292.28 billion in gross merchandise volume (GMV, +24%) and 875+ million customers who have purchased from Shopify merchant stores. Founded in 2006 by Tobias Lütke, Daniel Weinand, and Scott Lake (started as a snowboard equipment store, pivoted to become the platform), Shopify has become the operating system for independent commerce — the default e-commerce infrastructure for the direct-to-consumer brand economy.

Full profile

AI Visibility Head-to-Head

69
Overall Score
86
#2
Category Rank
#1
48
AI Consensus
71
stable
Trend
stable
63
ChatGPT
84
79
Perplexity
89
79
Gemini
91
62
Claude
79
77
Grok
88

Capabilities & Ecosystem

Capabilities

Only Dick's Sporting Goods
Sporting Goods
Only Shopify
E-commerce Platform
Shopify is classified as company.

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.