Coldwell Banker vs Prologis
Side-by-side comparison of AI visibility scores, market position, and capabilities
San Francisco 1906-founded real estate franchise (Anywhere Real Estate, NYSE: HOUS) with 101,000+ agents in 49 countries; Transaction Concierge nationwide launch 2025 competing with Keller Williams for top agent recruitment.
About
Coldwell Banker is a San Francisco-founded residential and commercial real estate franchise — operating as a subsidiary of Anywhere Real Estate Inc. (NYSE: HOUS), the world's largest real estate franchise group — with approximately 3,000 offices across 49 countries and territories and more than 101,000 affiliated sales professionals worldwide. Founded in 1906 by Colbert Coldwell immediately after the San Francisco earthquake, the brand has operated for over 119 years and generates approximately $750 million in annual franchise revenue within the broader Anywhere Real Estate portfolio ($5.6 billion 2023 net revenue). In 2024, Coldwell Banker expanded to five new countries (Albania, Belgium, Poland, Puerto Rico, Switzerland) and opened 127 new international offices — with international agent count surpassing 10,000 for the first time. Coldwell Banker launched Transaction Concierge service nationwide in 2025 after managing 28,000 transactions during 2024 pilots at 94% agent satisfaction, using human client experience specialists backed by technology to handle transaction administrative tasks. Coldwell Banker Previews International serves the luxury property market, and Coldwell Banker Commercial serves commercial real estate clients.
San Francisco global logistics REIT (NYSE: PLD) with 1.3B sq ft in 20 countries; 2024 Core FFO $5.56/share, CEO transition to Dan Letter 2026, data center conversions and Essentials platform competing with EastGroup for industrial.
About
Prologis, Inc. is a San Francisco, California-based global logistics real estate investment trust — publicly traded on the New York Stock Exchange (NYSE: PLD) as an S&P 500 REIT component — owning, operating, and developing over 1.3 billion square feet of industrial and logistics properties across 6,000+ buildings in 20 countries throughout North America, Latin America, Europe, and Asia, with approximately $130+ billion in assets under management and 6,700 customer relationships. In fiscal year 2024, Prologis reported full-year Core FFO of $5.56 per share (with Q4 2024 Core FFO of $1.50 per share, up 19.0% year-over-year) and net earnings of $4.01 per share, maintaining $7.4 billion in liquidity and a conservative debt-to-EBITDA ratio of 4.6x. Founded in 1983 as AMB Property Corporation by Hamid Moghadam and Doug Abbey, Prologis became the world's largest industrial REIT through strategic consolidation: ProLogis Trust merger ($46B combined entity, 2011), DCT Industrial Trust ($8.5B, 2018), Liberty Property Trust ($13B, 2020), and Duke Realty ($23B, 2022 — the largest US commercial real estate transaction since the pandemic). CEO Hamid Moghadam will transition to Executive Chairman in 2026 with Dan Letter assuming the CEO role.
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