Avast vs Figma

Side-by-side comparison of AI visibility scores, market position, and capabilities

Figma leads in AI visibility (99 vs 38)
Avast logo

Avast

EmergingSecurity

Antivirus and Security Software

Gen Digital (NASDAQ: GEN) consumer cybersecurity brand with 435M+ users at $3.8B revenue after $8.6B Norton merger; freemium model competing with Bitdefender and McAfee for consumer antivirus and privacy protection.

AI VisibilityBeta
Overall Score
D38
Category Rank
#5 of 5
AI Consensus
80%
Trend
up
Per Platform
ChatGPT
45
Perplexity
38
Gemini
42

About

Avast is a Prague-based cybersecurity brand — now part of Gen Digital Inc. (NASDAQ: GEN), formed from the $8.6 billion merger of NortonLifeLock and Avast in 2022 — providing antivirus, internet security, VPN, and privacy protection software to 435+ million users globally (the majority on Avast's free tier) across Windows, Mac, Android, and iOS platforms. Gen Digital generated $3.8 billion in annual revenue in fiscal year 2024, with the Avast brand serving as the free-to-premium conversion funnel for consumers who upgrade to paid plans for advanced features.

Full profile
Figma logo

Figma

LeaderDesign & Creative Tools

Design & Collaboration

Dominant browser-based collaborative UI design platform at ~$600M ARR and $12.5B valuation; Adobe's $20B acquisition blocked by regulators in 2023, Figma remains independent competing with Sketch and Adobe.

AI VisibilityBeta
Overall Score
A99
Category Rank
#1 of 1
AI Consensus
77%
Trend
stable
Per Platform
ChatGPT
90
Perplexity
99
Gemini
97

About

Figma is a San Francisco-based collaborative web-based product design platform that has become the dominant tool for UI/UX designers and product teams — enabling real-time multi-user collaboration on interface design, prototyping, and design system management directly in the browser without installing desktop software. Founded in 2012 by Dylan Field and Evan Wallace and backed by Sequoia, Greylock, and Andreessen Horowitz with over $330 million raised, Figma generated approximately $600 million in ARR in 2023, serving 4 million+ designers and product teams at companies including Microsoft, Airbnb, Twitter, and Uber. Adobe announced a $20 billion acquisition offer in 2022, which was blocked by regulators in 2023 — Figma remains independent.

Full profile

AI Visibility Head-to-Head

38
Overall Score
99
#5
Category Rank
#1
80
AI Consensus
77
up
Trend
stable
45
ChatGPT
90
38
Perplexity
99
42
Gemini
97
41
Claude
94
46
Grok
99

Key Details

Category
Antivirus and Security Software
Design & Collaboration
Tier
Emerging
Leader
Entity Type
company
company

Capabilities & Ecosystem

Capabilities

Only Avast
Antivirus and Security Software
Only Figma
Design & Collaboration

Integrations

Avast is classified as company. Figma is classified as company.

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.