Automat vs Middleware

Side-by-side comparison of AI visibility scores, market position, and capabilities

Middleware leads in AI visibility (56 vs 39)
Automat logo

Automat

EmergingInfrastructure

IT Operations

US YC W23 AI-enabled RPA with ChatGPT computer vision; $19.25M total ($15.5M Series A Nov 2025, $3.75M Initialized/Khosla seed) automating banking/insurance legacy workflows competing with UiPath and Automation Anywhere for AI-native modern RPA.

AI VisibilityBeta
Overall Score
D39
Category Rank
#214 of 305
AI Consensus
86%
Trend
stable
Per Platform
ChatGPT
42
Perplexity
40
Gemini
41

About

Automat is a United States-based AI-enabled robotic process automation (RPA) platform — backed by Y Combinator (W23) with $19.25 million in total funding including a $3.75 million seed from Initialized Capital, Khosla Ventures, and Y Combinator, plus a $15.5 million Series A in November 2025 — providing enterprises in banking, financial services, and insurance with AI agents that automate computer-based workflows using ChatGPT-powered computer vision and natural language instructions, positioning as the intelligent modern alternative to legacy RPA tools (UiPath, Automation Anywhere, Blue Prism) that require brittle script-based automation for every workflow variation. Founded in 2023, Automat targets the legacy software replacement opportunity across industries where 30+ year-old mainframe and desktop applications are still required for daily operations.

Full profile
Middleware logo

Middleware

ChallengerInfrastructure

IT Operations

Cloud-native observability platform with APM, traces, logs, and metrics; OpenTelemetry-native cost-effective Datadog alternative targeting DevOps teams at growing companies.

AI VisibilityBeta
Overall Score
C56
Category Rank
#96 of 305
AI Consensus
81%
Trend
stable
Per Platform
ChatGPT
54
Perplexity
60
Gemini
59

About

Middleware is an observability and monitoring platform providing application performance monitoring (APM), distributed tracing, log management, and infrastructure metrics in a unified view for engineering teams running cloud-native applications. Founded in 2021 and headquartered in San Francisco, Middleware raised approximately $6 million and targets DevOps and SRE teams at growing companies who need comprehensive observability without the cost and complexity of enterprise platforms like Datadog or New Relic.

Full profile

AI Visibility Head-to-Head

39
Overall Score
56
#214
Category Rank
#96
86
AI Consensus
81
stable
Trend
stable
42
ChatGPT
54
40
Perplexity
60
41
Gemini
59
43
Claude
60
37
Grok
54

Key Details

Category
IT Operations
IT Operations
Tier
Emerging
Challenger
Entity Type
brand
brand

Capabilities & Ecosystem

Capabilities

Shared
IT Operations

Integrations

Only Middleware

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