Company Overview
About Sisense
Sisense is a New York City-based embedded analytics and business intelligence platform — backed with $274 million in total funding with unicorn status ($1 billion+ valuation) achieved in January 2020 Series F — providing approximately 2,000 enterprise customers with AI-powered analytics tools for embedded BI (the analytics SDK that SaaS companies embed in their products for customer-facing reporting) and internal business intelligence for non-technical business users. In 2024, Sisense reported $184.8 million in revenue (up from $140 million in 2023). The platform — comprising Fusion Embed (white-label embedded analytics), Compose SDK (developer API for custom analytics applications), and Sisense Cloud (hosted BI platform) — serves enterprise customers including eBay, UiPath, Wix, Tinder, Philips, and Nasdaq. In 2024, Sisense launched Sisense Intelligence (GenAI analytics suite including AI-generated explanations and forecasting features). The company experienced a significant data breach in April 2024 and implemented workforce reductions in 2022 and 2024. Founded in 2004 in Tel Aviv, Israel.
Business Model & Competitive Advantage
Sisense's embedded analytics platform addresses the product analytics integration gap that creates development overhead for SaaS companies: a B2B software company building a project management tool, a marketing analytics platform, or a financial services application needs to give customers reporting and dashboards within the product — but building analytics infrastructure from scratch (data pipeline, query engine, visualization library, multi-tenant security) requires 6-12 months of engineering investment that competes with feature roadmap priorities. Sisense's embeddable SDK (pre-built visualization components with configurable white-labeling, multi-tenant data isolation, and natural language query interfaces) enables product teams to add customer-facing analytics in weeks rather than months — with the Compose SDK providing the developer flexibility to build custom analytics workflows using React components rather than being constrained to out-of-the-box widget configurations.
Competitive Landscape 2025–2026
In 2025, Sisense competes in the embedded analytics, BI platform, and product analytics market with Looker (Google, NASDAQ: GOOGL, embedded analytics), Tableau Embedded (Salesforce, NASDAQ: CRM, BI and embedded analytics), and ThoughtSpot (AI analytics, $563M raised at $4.2B valuation) for SaaS company product analytics embedding and enterprise BI platform adoption. The April 2024 data breach (exposing customer data including tokens and credentials) represents a significant trust event in the enterprise analytics market that requires ongoing customer confidence rebuilding. The Sisense Intelligence GenAI features (AI-generated data analysis explanations, ML-powered forecasting) reflect the table-stakes AI feature requirement for BI platform competitiveness in the 2025 market. The 2025 strategy focuses on the embedded analytics growth vector (where Compose SDK competes for developer mindshare against Looker Studio and Metabase), rebuilding enterprise trust through security investment post-breach, and growing the AI-assisted analytics capability for the non-technical analyst persona.
The Sisense Story
Founders
Recent Activity
View all →Company Timeline
Major milestones in Sisense's journey
Leadership Team
Meet the leaders behind Sisense
Ariel Katz
Ariel Katz became CEO in January 2025, previously serving as Chief Products and Technology Officer and General Manager of Israel. He brings over 30 years of technology experience and played a leading role at Microsoft in establishing and building Power BI before co-founding Sisense.
Amir Orad
Amir Orad serves as Executive Chairman, having previously led Sisense as CEO. Under his leadership, the company achieved significant milestones including reaching $150 million ARR and positive cash flow, while expanding the company's market presence globally.
Kristina Agassi
Kristina Agassi oversees operations, legal, and compliance functions at Sisense, ensuring the company maintains high standards across all business operations while navigating complex regulatory environments.
Scott Castle
Scott Castle leads strategic initiatives at Sisense, guiding the company's long-term vision and market positioning in the rapidly evolving embedded analytics and AI-powered business intelligence landscape.
Alyssa Shadinger
Alyssa Shadinger oversees the finance function at Sisense, including financial planning and analysis, accounting, and finance operations, ensuring fiscal responsibility and strategic financial planning.
Ronen Rubinfeld
Ronen Rubinfeld leads engineering teams at Sisense, driving technical innovation and platform development to deliver cutting-edge analytics solutions to customers worldwide.
Yigal Edery
Yigal Edery oversees product development and strategic planning, ensuring Sisense's platform continues to meet evolving customer needs and market demands in embedded analytics.
Christine Rogers
Christine Rogers drives Sisense's global people strategy, focusing on talent acquisition, employee development, and fostering an inclusive culture that attracts and retains top talent.
Key Differentiators
Emerging Innovator
Sisense is an emerging player bringing innovative solutions to the Data & Analytics market.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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