Brand Intelligence Graph
Company Overview
About Shipwell
Shipwell's connected logistics platform unifies transportation management system (TMS) functionality, real-time shipment tracking, and freight procurement in a single cloud-native application designed for mid-market shippers managing $10M–$500M in annual freight spend. The platform allows operations teams to quote, book, and track shipments across truckload, LTL, and intermodal modes from a single interface connected to a network of 50,000+ carriers, eliminating the fragmentation of using separate TMS, visibility, and procurement tools.
Business Model & Competitive Advantage
Founded in 2016 and headquartered in Austin, Texas, Shipwell has raised over $80M and targets manufacturers, distributors, and retailers that have outgrown broker-reliant shipping but cannot justify enterprise TMS implementations from incumbents like SAP or Oracle Transportation Management. The platform's automation capabilities — rate shopping, carrier selection, document generation, and exception alerting — reduce manual freight operations work significantly.
Competitive Landscape 2025–2026
Mid-market shippers represent a massive underserved segment in freight technology: too large to rely on manual spot market quoting, but too small for the seven-figure TMS implementations that enterprise logistics teams deploy. Shipwell's SaaS model with rapid implementation brings enterprise-grade logistics capabilities to this segment at a price point and implementation timeline that traditional TMS vendors cannot match.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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