Company Overview
About Pelago
Pelago is a virtual healthcare company and the world''s leading digital clinic for substance use management (SUM). Founded and headquartered in the United States, Pelago partners with employers, health plans, and consultants to provide evidence-based, clinician-led treatment for employees struggling with tobacco, alcohol, and opioid use — covering the full spectrum from prevention and education to active treatment. The company is backed by Y Combinator and has served more than 750,000 members across the United States.
Business Model & Competitive Advantage
Pelago''s virtual clinic model pairs members with a multidisciplinary team including addiction physicians, nurses, coaches, and counselors — available through a mobile app without requiring in-person visits. The clinical approach follows evidence-based protocols for substance use disorder (SUD) treatment and includes support for co-occurring mental health conditions and chronic diseases (diabetes, heart disease) that frequently accompany substance misuse. Pelago''s employer ROI data shows $6,758 in savings per member and a 4.5:1 return on investment, driven by reduced absenteeism, healthcare claims, and productivity losses associated with active substance use.
Competitive Landscape 2025–2026
Pelago operates in the employer-sponsored digital health market, competing with Quit Genius (tobacco cessation), Workit Health (opioid use disorder), and Spring Health (mental health with SUD capabilities). Pelago''s differentiation is its breadth — covering tobacco, alcohol, and opioids in a single integrated platform — combined with its clinician-led model (not just coaching apps) and the depth of its evidence base. As employers face increasing pressure to address workforce health costs, substance use management represents one of the highest-ROI interventions available in employer health benefits.
Key Differentiators
Strong Challenger
Pelago is an established challenger with significant market presence and competitive offerings in Healthcare.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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