Maya Philippines logo

Maya Philippines

Leader

Maya is the Philippines' leading digital bank with 5.4M customers, KRW 39B in deposits and KRW 68B in loans disbursed in 2024; backed by PLDT, KKR, Tencent, and IFC; exploring a US IPO targeting $500M-$1B valuation;

Best for: Digital Banking & Super-App, PhilippinesMarket leader
73
AI Score
Grade B
AI Visibility Score (Beta)
Financial ServicesDigital Banking & Super-App, PhilippinesWebsiteUpdated October 2026
Customers
5.4M

Company Overview

About Maya Philippines

Maya Philippines is the country's leading all-in-one financial platform and digital bank, operated by Maya Bank, Inc. and backed by PLDT (the Philippines' largest telecommunications company) alongside international investors including KKR, Tencent, and the World Bank's International Finance Corporation (IFC). Maya evolved from PayMaya, a digital payments wallet, into a comprehensive financial super-app offering savings accounts, loans, business banking, investments, and digital currency services to consumers and SMEs across the Philippines.

Business Model & Competitive Advantage

As of 2024, Maya had grown to 5.4 million customers, with deposits reaching ₱39 billion and total loan disbursements of ₱68 billion for the year — and cumulative loan disbursements of ₱92 billion since launching credit products in 2022. Maya Bank held the highest total asset value among all digital banks in the Philippines as of June 2024, at approximately ₱38.11 billion. The platform offers savings accounts with interest rates up to 15% annually, instant consumer loans of up to ₱250,000, SME loans of up to ₱2 million, and investment products including mutual funds and cryptocurrency. Maya is also exploring a US IPO that could value the company at between $500 million and $1 billion.

Competitive Landscape 2025–2026

Maya's competitive advantage lies in its dual position as both a digital payments infrastructure provider and a licensed digital bank — giving it distribution through PLDT's nationwide mobile network while operating under a full digital banking license from the Bangko Sentral ng Pilipinas (BSP). This combination of telecom distribution, regulatory standing, and a full-stack financial product suite positions Maya as the most credible contender to become the Philippines' dominant digital financial platform as the country's 110 million population continues to shift toward mobile banking.

Customers
5.4M
Curated content • Fact-checked and verified

Key Differentiators

Market Leader

Maya Philippines is recognized as a market leader in the Financial Services sector, demonstrating strong industry presence and customer trust.

Massive User Base

Trusted by 5.4M worldwide, demonstrating broad market appeal and proven reliability.

Frequently Asked Questions

Estimated Visibility Trend (Beta)

Simulated 8-week rolling score

73
→ Stable

Based on estimated brand signals. Historical tracking coming soon.

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