Brand Intelligence Graph
Company Overview
About Mabl
Mabl is an AI-native test automation platform founded in 2017 by Dan Belcher and Izzy Azeri, both former engineers who co-founded Stackdriver (acquired by Google in 2014). Headquartered in Boston, mabl provides intelligent end-to-end testing integrating directly into CI/CD pipelines. Products include low-code test creation, auto-healing tests, API testing, accessibility testing, and GenAI-powered test generation.
Business Model & Competitive Advantage
Mabl operates as a SaaS platform competing with Selenium, Cypress, and Sauce Labs, differentiating through its AI-first approach that reduces test maintenance overhead. The company has raised $77 million including a $40 million Series C led by Vista Equity Partners' Endeavor Fund.
Competitive Landscape 2025–2026
In 2024, mabl reported $17.9 million in revenue (up from $13.1M in 2023) with approximately 94 employees. GenAI features drove 700% increase in usage within five months of launch, positioning mabl well as AI-generated code increases demand for automated quality assurance.
Recent Activity
View all →Key Differentiators
Strong Challenger
Mabl is an established challenger with significant market presence and competitive offerings in Developer Tools.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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