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GoSats

Emerging

Indian Bitcoin cashback rewards platform for everyday purchases; $4.82M from Accel and YC with 700K users earning satoshis while shopping competing in India's constrained crypto market.

40
AI Score
Grade C
AI Visibility Score (Beta)
Financial ServicesWebsiteUpdated October 2026
Customers
700K

Company Overview

About GoSats

GoSats is a Bengaluru-based rewards platform that enables Indian consumers to earn Bitcoin cashback on everyday purchases — providing a mobile app and SatsPay feature that converts a percentage of qualifying purchases (food delivery, fashion, entertainment) into Bitcoin satoshis deposited in the user's GoSats wallet. Founded in 2019 and backed by $4.82 million from Accel and Y Combinator, GoSats surpassed 700,000 users in October 2024 and generated ₹9.11 crore (~$1.1 million) in revenue, making Bitcoin accumulation accessible to Indian consumers who don't have the technical knowledge to directly purchase cryptocurrency.

Business Model & Competitive Advantage

GoSats' user acquisition model is clever: rather than persuading consumers to buy Bitcoin, GoSats rewards consumers for purchases they're already making with small Bitcoin amounts. Over time, these accumulated satoshis (the smallest Bitcoin unit, 0.00000001 BTC) grow into meaningful holdings, teaching users about Bitcoin mechanics through direct ownership experience. The SatsPay feature extends this to physical merchant payments. The platform also offers stacking features where users can set automatic purchase amounts.

Competitive Landscape 2025–2026

In 2025, GoSats competes in the Indian crypto rewards and Bitcoin accumulation market with CoinDCX, WazirX, and international Bitcoin-earning apps like Fold and Lolli (US-based) for Indian Bitcoin holder adoption. India's crypto regulatory environment has been challenging — the 1% TDS on crypto transactions (imposed in 2022) significantly reduced crypto trading volumes, and regulatory uncertainty has dampened exchange activity. However, Bitcoin cashback from shopping (framed as rewards rather than trading) may navigate this regulatory landscape differently than crypto exchange platforms. Accel's backing of GoSats reflects the fund's India fintech expertise and conviction about long-term Bitcoin adoption in India. The 2025 strategy focuses on expanding the merchant rewards network, growing the shopping categories where Bitcoin cashback is available, and potentially adding Bitcoin savings account features.

Founded
2019
Customers
700K
Curated content • Fact-checked and verified

Recent Activity

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8-K — 8-K

Material Event filed 2026-10-02

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Weekly Update #634: A Visit To The Real Tenrinto

Since I’m currently still in Japan, which makes progressing on VN development a little tricky, we’re gonna do something similar again to last week when I reported on my visit to Shirakawa-go, the real life reference for Higurashi no Naku koro ni‘s village of Hinamizawa. And this time, we can even tie things directly to our … Continue reading »

blog_post
Weekly Update #633: A Visit To The Real Tenrinto

Since I’m currently still in Japan, which makes progressing on VN development a little tricky, we’re gonna do something similar again to last week when I reported on my visit to Shirakawa-go, the real life reference for Higurashi no Naku koro ni‘s village of Hinamizawa. And this time, we can even tie things directly to our … Continue reading »

blog_post
Weekly Update #633: A Visit To The Real Hinamizawa

As I already suggested in last week’s blog post, we’re going to do something a little different this time. If you follow any of my private social medias, you might have already seen that I’m currently on a trip to Japan. And because of that, there hasn’t really been too much time to do any … Continue reading »

blog_post
Weekly Update #632: A Visit To The Real Hinamizawa

As I already suggested in last week’s blog post, we’re going to do something a little different this time. If you follow any of my private social medias, you might have already seen that I’m currently on a trip to Japan. And because of that, there hasn’t really been too much time to do any … Continue reading »

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DEF 14A — DEF 14A

Proxy Statement filed 2026-09-18

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Weekly Update #631: GENBA Day, Trainer Terano & Trip

Originally, I was planning to continue talking about our latest release, SHINRAI Saku – Blooming Beyond Despair, continuing on from where I left off in last week’s blog post, which focused on the project’s inception. I kinda overestimated how much time I’d have this week, however, so we unfortunately have to save “Part II” for another … Continue reading »

blog_post
Weekly Update #632: GENBA Day, Trainer Terano & Trip

Originally, I was planning to continue talking about our latest release, SHINRAI Saku – Blooming Beyond Despair, continuing on from where I left off in last week’s blog post, which focused on the project’s inception. I kinda overestimated how much time I’d have this week, however, so we unfortunately have to save “Part II” for another … Continue reading »

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Weekly Update #630: The Blossoming Of SHINRAI Saku – Part I

It’s already been a little over a week now since the release of our latest visual novel SHINRAI Saku – Blooming Beyond Despair. And with it finally out, I can also, at long last, start delving much deeper into the project, particularly how it even came to be. So let’s get right into that, shall … Continue reading »

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Weekly Update #629: 10th Anniversary Music Track (+Video)

As you might have already seen, we celebrated the 10th anniversary of our very first VN release a couple of days ago on August 26. The celebrations aren’t quite over yet, however! We’ll keep them going for an entire week and today, we’re excited to do so by sharing a special music track we asked … Continue reading »

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Anniversary Sale 2026

This year, too, we’re running a sale as part of our anniversary celebrations. It will last until September 2, 10:00 AM PST, so you have a full week to grab both of our previous visual novels at a discount! A great opportunity to catch up with the series and fully prep yourself for our newest … Continue reading »

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10th Anniversary & SHINRAI Saku Released!

On this day, exactly ten years ago, we released our very first visual novel, the murder mystery SHINRAI – Broken Beyond Despair. And now, in celebration of that, we’re excited to share our latest project with you… SHINRAI Saku – Blooming Beyond Despair! Saku is a direct continuation of the original SHINRAI, taking place one month … Continue reading »

Key Differentiators

Emerging Innovator

GoSats is an emerging player bringing innovative solutions to the Finance market.

Large Customer Base

Serves 700K, showing strong market traction and customer satisfaction.

Frequently Asked Questions

Estimated Visibility Trend (Beta)

Simulated 8-week rolling score

40
→ Stable

Based on estimated brand signals. Historical tracking coming soon.

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