Brand Intelligence Graph
Company Overview
About Daasity
Daasity was founded in 2017 in San Diego, California and raised over $12M to build a data analytics platform for DTC and omnichannel brands that want consolidated business intelligence without building internal data engineering infrastructure. The company takes a data warehouse-first approach, integrating e-commerce, advertising, subscription, wholesale, and retail data into a centralized data model that powers both Daasity's own analytics dashboards and feeds into business intelligence tools like Looker, Tableau, and Power BI.
Business Model & Competitive Advantage
Daasity's pre-built data models and connectors are designed around the specific metrics that DTC operators care about: customer acquisition cost by channel, lifetime value by cohort and acquisition source, contribution margin by SKU and channel, subscription churn and retention, and wholesale versus DTC revenue mix. This DTC-specific data modeling dramatically reduces the time brands need to go from raw data to actionable analytics compared to building custom data models from scratch.
Competitive Landscape 2025–2026
Daasity serves omnichannel brands that sell through a combination of their own DTC website, Shopify, wholesale, Amazon, and retail, with the ability to model the economics of each channel consistently. The company competes against TripleWhale, Northbeam, and Polar Analytics in the DTC analytics space, differentiating through its omnichannel scope, data warehouse flexibility, and appeal to brands with analytics-literate teams that want more control over their data modeling than opinionated analytics dashboards allow.
Key Differentiators
Emerging Innovator
Daasity is an emerging player bringing innovative solutions to the E-commerce Operations & Retail Tech market.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
Similar Brands
Shopify
Shopify Inc. is an Ottawa, Canada-based e-commerce platform — listed on NYSE (NYSE: SHOP) — providing 4.82+ million active merchant stores of all sizes (from solo entrepreneurs to enterprise brands) w
Square
Square was founded in 2009 by Jack Dorsey and Jim McKelvey to enable any business owner to accept card payments with a smartphone and simple dongle, democratizing point-of-sale infrastructure that had
Squarespace
Squarespace was founded in 2003 by Anthony Casalena as a college dorm-room project and grew into one of the leading all-in-one website building and commerce platforms, going public on the NYSE in 2021
BigCommerce
BigCommerce is an open SaaS e-commerce platform providing enterprise-grade online store capabilities to mid-market and enterprise retailers, offering extensive customization, multi-channel selling, an
Disney+
The Walt Disney Company is one of the world's largest entertainment and media conglomerates, founded in 1923 by Walt and Roy Disney in Los Angeles and now headquartered in Burbank, California, trading
Stripe
Stripe is a global payments infrastructure company founded in 2010 by Irish brothers Patrick and John Collison, headquartered in San Francisco, California and Dublin, Ireland. Stripe was born from the
Compare Daasity with Competitors
Side-by-side AI visibility scores, platform breakdown, and market position.
Claim This Profile
Are you from Daasity? Claim your profile to see full AI mention excerpts, get weekly visibility change alerts, and optimize how AI systems describe your brand.
Claim Daasity Profile →Track AI Visibility in Real Time
Monitor how ChatGPT, Gemini, Perplexity, and Claude mention Daasity vs competitors. Get alerts when AI recommendations shift.
Start Free Tracking →