Ziina vs Block
Side-by-side comparison of AI visibility scores, market position, and capabilities
Dubai P2P and business payments fintech for MENA at $300M annualized payment volume; YC W21 $22M Altos Ventures Series A with 10x revenue growth competing with PayTabs for UAE and Saudi digital payment adoption.
About
Ziina is a Dubai, United Arab Emirates-based fintech company providing instant peer-to-peer payments, business payment links, and embedded payment infrastructure for the Middle East and North Africa (MENA) region — enabling consumers and businesses to send and receive money using only a phone number, email, or payment link without requiring bank account details. Founded in 2020 by Faisal Toukan, Andrew Gold, and Sarah Toukan and backed by Y Combinator (W21) with $30.85 million raised including a $22 million Series A in September 2024 led by Altos Ventures with participation from Avenir Growth, COTU Ventures, and others, Ziina achieved $300 million in annualized payment volume in 2024 with 10x revenue growth and 5 million+ transactions processed serving 50,000+ active users.
San Francisco fintech (NYSE: SQ) added to S&P 500 July 2025; Cash App $5.0B gross profit, Square $3.7B, Afterpay BNPL integration, Jack Dorsey CEO competing with PayPal/Venmo and Stripe for merchant and consumer fintech.
About
Block, Inc. is a San Francisco, California-based financial technology company — publicly traded on the New York Stock Exchange (NYSE: SQ) as an S&P 500 Information Technology component (added to the S&P 500 on July 23, 2025, replacing Hess Corporation) — operating two primary financial platforms: Square (merchant payment processing, point-of-sale hardware, and business banking for small-to-mid-size merchants) and Cash App (peer-to-peer payments, digital banking, stock investing, and Bitcoin transactions for individuals) alongside Afterpay (buy now pay later), Tidal (music streaming), and TBD (decentralized finance), through approximately 12,000 employees. CEO Jack Dorsey (co-founder with Jim McKelvey in 2009 as Square, rebranded to Block in December 2021) leads the company's strategy of building an interconnected ecosystem of financial services that connect individual consumers (Cash App) with merchants (Square) and the broader financial ecosystem. In fiscal year 2024, Block reported gross profit of approximately $8.9 billion, with Cash App generating approximately $5.0 billion in gross profit (+14% year-over-year) driven by Cash App Card, direct deposit adoption, and Cash App Pay, while Square generated approximately $3.7 billion in gross profit (+9%) driven by software and banking products alongside payment processing. Block acquired Afterpay for $29 billion in January 2022 — integrating the Australian buy-now-pay-later platform into both Square (merchant installment offer at checkout) and Cash App (consumer Afterpay integration).
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