Unit21 vs Percent

Side-by-side comparison of AI visibility scores, market position, and capabilities

Percent leads in AI visibility (91 vs 32)
Unit21 logo

Unit21

GrowthFinTech

Fraud & AML Detection Platform

Unit21 is a no-code fraud and AML detection platform enabling financial institutions and fintechs to build and manage transaction monitoring rules without engineering.

AI VisibilityBeta
Overall Score
D32
Category Rank
#1 of 1
AI Consensus
73%
Trend
up
Per Platform
ChatGPT
40
Perplexity
36
Gemini
34

About

Unit21 is a fraud and anti-money laundering detection platform that gives financial institutions, fintech companies, and payment processors the ability to build, deploy, and manage transaction monitoring rules and case management workflows without requiring data engineering or infrastructure work for each policy change. The platform's no-code rules engine allows compliance officers and fraud analysts to create detection logic using a visual interface — defining conditions, thresholds, velocity limits, and behavioral patterns that trigger alerts — and deploy those rules to production without waiting in an engineering queue. This self-service capability is transformative for compliance teams at growing fintech companies where the speed of regulatory and fraud threat evolution outpaces the availability of engineering resources to keep monitoring logic current.

Full profile
Percent logo

Percent

LeaderFinance

General

NYC YC W20 private credit investment marketplace with $1B+ in deals funded at up to 20% returns; democratizing institutional private debt access for accredited investors as global private debt fundraising hit $196B in 2024.

AI VisibilityBeta
Overall Score
A91
Category Rank
#28 of 1158
AI Consensus
78%
Trend
stable
Per Platform
ChatGPT
98
Perplexity
90
Gemini
91

About

Percent is a New York City-based private credit investment marketplace — backed by Y Combinator (W20) — providing accredited investors and institutions with access to private credit investment opportunities (asset-backed lending, corporate credit, structured products) that have historically been accessible only to large institutional investors, having facilitated over $1 billion in total deal funding with potential annualized returns of up to 20%. Founded in 2018, Percent operates in the rapidly growing alternative investments market where private debt fundraising reached $196.1 billion globally in 2024, democratizing access to an asset class that represents 50% of asset management industry revenue despite comprising less than 20% of assets under management.

Full profile

AI Visibility Head-to-Head

32
Overall Score
91
#1
Category Rank
#28
73
AI Consensus
78
up
Trend
stable
40
ChatGPT
98
36
Perplexity
90
34
Gemini
91
39
Claude
89
29
Grok
91

Key Details

Category
Fraud & AML Detection Platform
General
Tier
Growth
Leader
Entity Type
brand
company

Capabilities & Ecosystem

Capabilities

Only Unit21
Fraud & AML Detection Platform
Percent is classified as company.

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