Soldo vs Every
Side-by-side comparison of AI visibility scores, market position, and capabilities
Soldo (London/Rome) provides programmable prepaid Mastercards for distributed teams — field sales, franchise operators — with individual spending rules and centralized oversight; serves European SMBs and mid-market.
About
Soldo is a London and Rome-based business spending company that provides programmable prepaid Mastercard cards and an expense management platform for businesses needing to distribute spending power across teams, departments, or subsidiaries. Companies load funds onto Soldo and assign cards to employees with individual spending rules — category restrictions, single-transaction limits, merchant blocks — giving decentralized spending control with centralized oversight. The platform is particularly suited for businesses with distributed workforces including field sales teams, franchise operators, and multi-location businesses. Soldo integrates with accounting software including Xero and QuickBooks and provides real-time transaction feeds that dramatically reduce reconciliation time. Founded in 2014 with offices in London and Rome, Soldo raised over $180M from investors including Battery Ventures, Accel, and Silicon Valley Bank. The company serves over 30,000 businesses across Europe and competes with Pleo, Spendesk, and Payhawk in the European business spending market.
SF YC S23 integrated banking/payroll/benefits/bookkeeping/tax for startups at 40-60% lower cost; 150+ customers (50% from YC network) with free banking and $49/month payroll competing with Gusto and Rippling for startup financial OS.
About
Every is a San Francisco-based integrated financial operating system for startups — backed by Y Combinator (S23) with a 150+ customer base of which 50% come from the Y Combinator network — providing early-stage companies (under 200 employees) with a unified platform combining banking, incorporation, payroll, benefits administration, bookkeeping, and tax services at prices 40-60% lower than using separate vendors (Novo for banking, Gusto for payroll, Pilot for bookkeeping, a traditional CPA for taxes). Founded in 2021 by Rajeev Behera and Barry Peterson, Every offers free banking and incorporation services and monetizes through payroll ($49/month), bookkeeping ($200+/month), and comprehensive tax services — creating an all-in-one financial back-office for the startup's full 5-year lifecycle from incorporation through Series B.
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