Semrush vs Zeffy

Side-by-side comparison of AI visibility scores, market position, and capabilities

Semrush leads in AI visibility (45 vs 26)

Semrush

ChallengerMarketing

SEO/Content Marketing

All-in-one digital marketing platform with $350M revenue; keyword research, competitive intelligence, and SEO tools for 1M+ users competing with Ahrefs for marketer mindshare.

AI VisibilityBeta
Overall Score
C45
Category Rank
#1 of 1
AI Consensus
73%
Trend
stable
Per Platform
ChatGPT
43
Perplexity
37
Gemini
48

About

Semrush is an all-in-one digital marketing platform providing SEO tools, competitive intelligence, PPC research, social media analytics, and content marketing tools for marketers, SEO professionals, and digital agencies. Listed on NYSE (NYSE: SEMR) and headquartered in Boston, Massachusetts (with major operations in St. Petersburg, Russia), Semrush generates approximately $350 million in annual revenue and serves over 1 million users with a database of 25+ billion keywords and competitive data on 800 million+ domains.\n\nSemrush's core product is its keyword research and competitive analysis engine — entering any domain shows its organic search rankings, estimated traffic, top keywords, and backlink profile, enabling marketers to understand their competitors' SEO strategies. The platform includes position tracking (monitoring keyword rankings over time), site auditing (identifying technical SEO issues), backlink analysis, and content optimization tools. The advertising research module shows competitors' PPC ad history, spending estimates, and landing pages.\n\nIn 2025, Semrush competes in the SEO and digital marketing intelligence market against Ahrefs (the other leading SEO platform), Moz, SpyFu, and Similarweb (traffic analytics). The two dominant platforms — Semrush and Ahrefs — have been engaged in continuous feature expansion as each adds tools beyond core keyword research into broader marketing analytics. Semrush has invested in AI tools for content creation and optimization. The 2025 strategy focuses on Semrush AI (AI writing and content generation tools), expanding into broader digital marketing workflow automation, and growing its enterprise segment with agency and brand team subscriptions.

Full profile

Zeffy

EmergingNonprofit Tech

Zero-Fee Fundraising

Montreal zero-fee nonprofit fundraising platform with $1B+ processed; 100% donation pass-through via optional donor tips competing with Donorbox and Classy for nonprofit fundraising technology adoption.

AI VisibilityBeta
Overall Score
D26
Category Rank
#1 of 1
AI Consensus
68%
Trend
stable
Per Platform
ChatGPT
19
Perplexity
26
Gemini
17

About

Zeffy is a Montreal-based fundraising platform for nonprofit organizations that charges zero platform fees on donations — asking donors to optionally contribute a tip to cover Zeffy's operating costs rather than deducting fees from each donation, ensuring 100% of every donated dollar reaches the nonprofit cause. Founded in 2019 by Thibaut Davoult and Nicolas Lafleur, Zeffy has processed $1+ billion in nonprofit donations and provides a comprehensive suite including online donation forms, event ticketing, peer-to-peer fundraising campaigns, recurring donation management, and membership management — giving nonprofits a full fundraising platform at genuinely zero cost.

Full profile

AI Visibility Head-to-Head

45
Overall Score
26
#1
Category Rank
#1
73
AI Consensus
68
stable
Trend
stable
43
ChatGPT
19
37
Perplexity
26
48
Gemini
17
41
Claude
29
38
Grok
18

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