REI vs Hey Telo

Side-by-side comparison of AI visibility scores, market position, and capabilities

REI leads in AI visibility (68 vs 35)

REI

LeaderSporting Goods & Outdoor

Outdoor Retail

Seattle outdoor retail co-op with 23M members returning profits as annual dividends; $3.8B revenue competing with Dick's Sporting Goods for outdoor gear across 180+ stores with Adventures, rentals, and co-op model.

AI VisibilityBeta
Overall Score
B68
Category Rank
#1 of 6
AI Consensus
72%
Trend
down
Per Platform
ChatGPT
61
Perplexity
71
Gemini
67

About

REI (Recreational Equipment Inc.) is a Seattle-based consumer cooperative providing outdoor gear, apparel, footwear, and services for hiking, camping, climbing, cycling, paddling, and snow sports — operating as a member-owned co-op where profits are returned to members through annual dividends rather than shareholders. Founded in 1938 by Lloyd and Mary Anderson with 23 founding members, REI generated approximately $3.8 billion in revenue in fiscal year 2024, operating 180+ retail stores and rei.com in the US — serving 23 million active co-op members and positioning as the outdoor industry's most trusted specialty retailer.

Full profile

Hey Telo

EmergingHome Services

General

German craftsman AI voice agent answering calls and scheduling 24/7 for 1M+ Handwerk businesses; YC-backed targeting phone automation for HVAC, plumbing, and electrical trades in Germany.

AI VisibilityBeta
Overall Score
D35
Category Rank
#608 of 1167
AI Consensus
73%
Trend
stable
Per Platform
ChatGPT
30
Perplexity
27
Gemini
30

About

Hey Telo is a Berlin-based AI voice agent company building phone-answering and administrative automation specifically for Germany's 1 million+ independent craftsman businesses (Handwerksbetriebe) — HVAC technicians, plumbers, electricians, carpenters, and other skilled trades — who lose significant revenue daily to unanswered calls and administrative burden. A Y Combinator-backed startup, Hey Telo provides voice AI agents that answer calls professionally 24/7, schedule appointments, and provide quotes while the craftsman is on-site working.

Full profile

AI Visibility Head-to-Head

68
Overall Score
35
#1
Category Rank
#608
72
AI Consensus
73
down
Trend
stable
61
ChatGPT
30
71
Perplexity
27
67
Gemini
30
70
Claude
32
62
Grok
39

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.