PayJoy vs Alpaca
Side-by-side comparison of AI visibility scores, market position, and capabilities
Raised $360M (Series C $150M led by Warburg Pincus + $210M debt, 2023); $300M+ ARR; 20M+ customers; $4B in credit; profitable; 9 countries.
About
PayJoy is a San Francisco-based fintech public benefit corporation founded in 2015 by Doug Ricket, Mark Heynen, and Gib Lopez. The company provides smartphone financing and credit lines to underserved consumers across emerging markets — including Mexico, Brazil, South Africa, Colombia, Ecuador, Peru, Panama, the Philippines, and Indonesia — using a patented device-lock technology as collateral. Customers can acquire smartphones through weekly or monthly installments over 3–12 months with no bank account or credit history required, making it a primary financial on-ramp for the world's unbanked population.
Alpaca is a self-clearing broker-dealer and global leader in brokerage infrastructure APIs for stocks, ETFs, options, and fixed income; raised $52M Series C in April 2025 totaling $170M;
About
Alpaca is a developer-first brokerage infrastructure company founded in 2015 and headquartered in San Mateo, California. It operates as a fully self-clearing broker-dealer with DTCC, Nasdaq, OCC, and FICC memberships — enabling it to provide end-to-end brokerage infrastructure for stocks, ETFs, options, fixed income, and cryptocurrency without requiring partners to manage their own clearing relationships. Alpaca's Broker API allows fintech companies, neobrokerages, robo-advisors, and wealth management platforms to embed multi-asset trading into their applications with a single integration.
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