Passage vs Shopify
Side-by-side comparison of AI visibility scores, market position, and capabilities
Passage is an identity and passkey authentication platform that enables developers to add passwordless login to apps using biometrics and passkeys via a simple API. HQ: San Francisco.
About
Passage by 1Password is a developer-focused identity platform that makes it easy to implement passkey authentication — the FIDO2/WebAuthn passwordless login standard — in web and mobile applications. Founded in 2022 and later acquired by 1Password, Passage provides simple SDKs and APIs that handle the complex cryptographic operations and user management required to implement passkeys, biometric authentication, and magic link sign-in without building custom identity infrastructure.
NYSE: SHOP e-commerce platform at $8.88B FY2024 revenue with $292.28B GMV across 4.82M stores; Black Friday $11.5B processing competing with WooCommerce and BigCommerce for small-to-enterprise direct-to-consumer commerce.
About
Shopify Inc. is an Ottawa, Canada-based e-commerce platform — listed on NYSE (NYSE: SHOP) — providing 4.82+ million active merchant stores of all sizes (from solo entrepreneurs to enterprise brands) with tools for online store creation, multi-channel selling (web, mobile, social, in-person), payment processing (Shopify Payments, Shop Pay), inventory management, fulfillment, and marketing analytics, generating $8.88 billion in revenue in fiscal year 2024 (+26% year-over-year) with $292.28 billion in gross merchandise volume (GMV, +24%) and 875+ million customers who have purchased from Shopify merchant stores. Founded in 2006 by Tobias Lütke, Daniel Weinand, and Scott Lake (started as a snowboard equipment store, pivoted to become the platform), Shopify has become the operating system for independent commerce — the default e-commerce infrastructure for the direct-to-consumer brand economy.
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