Passage vs Grok

Side-by-side comparison of AI visibility scores, market position, and capabilities

Grok leads in AI visibility (49 vs 43)
Passage logo

Passage

EmergingSecurity

Passwordless Authentication

Passage is an identity and passkey authentication platform that enables developers to add passwordless login to apps using biometrics and passkeys via a simple API. HQ: San Francisco.

AI VisibilityBeta
Overall Score
C43
Category Rank
#1 of 3
AI Consensus
76%
Trend
up
Per Platform
ChatGPT
38
Perplexity
44
Gemini
39

About

Passage by 1Password is a developer-focused identity platform that makes it easy to implement passkey authentication — the FIDO2/WebAuthn passwordless login standard — in web and mobile applications. Founded in 2022 and later acquired by 1Password, Passage provides simple SDKs and APIs that handle the complex cryptographic operations and user management required to implement passkeys, biometric authentication, and magic link sign-in without building custom identity infrastructure.

Full profile
Grok logo

Grok

ChallengerAI & Machine Learning

AI Assistant

AI assistant by xAI (Elon Musk); Grok 3 topped reasoning benchmarks in Feb 2025; 1M+ paying subscribers in week one; real-time X post access; distributed via X Premium; xAI valued at $24B.

AI VisibilityBeta
Overall Score
C49
Category Rank
#4 of 4
AI Consensus
59%
Trend
up
Per Platform
ChatGPT
43
Perplexity
49
Gemini
51

About

Grok is the AI assistant developed by xAI, Elon Musk's AI company founded in 2023, and distributed primarily through X (formerly Twitter). Grok launched in November 2023 as an X Premium perk, with the notable differentiator of real-time access to X posts and a less restricted, more direct conversational style. Grok 3, released in February 2025, achieved top scores on the AIME math reasoning benchmark and ARC-AGI test, briefly positioning xAI as a frontier model lab.

Full profile

AI Visibility Head-to-Head

43
Overall Score
49
#1
Category Rank
#4
76
AI Consensus
59
up
Trend
up
38
ChatGPT
43
44
Perplexity
49
39
Gemini
51
44
Claude
42
35
Grok
59

Capabilities & Ecosystem

Capabilities

Only Passage
Passwordless Authentication
Only Grok
AI Assistant
Grok is classified as product (part of xAI).

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