Openly vs Decimal
Side-by-side comparison of AI visibility scores, market position, and capabilities
Premium homeowners insurance carrier providing independent agents with fast quoting and broad coverage for high-value homes over $400K replacement cost; Cleveland-based MGA backed by Arch Insurance; delivers bindable quotes to agents in under 60 seconds.
About
Openly is a Cleveland-based insurtech company that provides premium homeowners and dwelling insurance through independent insurance agents. Openly targets the high-value home segment — homes with replacement costs above $400,000 — where coverage gaps and cumbersome underwriting processes are common frustrations for agents and policyholders. The company offers a digital quoting platform that delivers bindable quotes to agents in under 60 seconds, significantly faster than traditional carriers' multi-day workflows, and provides broad coverage with higher limits and fewer exclusions than standard homeowners policies. Openly operates as an MGA (managing general agent) backed by Arch Insurance Group's balance sheet, combining insurtech speed with carrier-grade financial stability. Founded in 2018, Openly raised over $100M and has expanded rapidly across multiple states. It competes with Hippo, Kin Insurance, and traditional carriers in the premium homeowners market.
Tech-enabled bookkeeping pairing dedicated accountants with proprietary automation; flat monthly subscription; founded 2020 in Fishers, Indiana; faster close with full client transparency.
About
Decimal is a Fishers, Indiana-based technology-enabled bookkeeping company that provides small businesses with a dedicated accounting team and a modern software platform for a flat monthly subscription. Founded in 2020, Decimal was built to address the most common frustration of small business owners who have outgrown DIY bookkeeping but find traditional bookkeeping firms slow, expensive, and opaque. Decimal pairs each client with a dedicated bookkeeper and accounting team who are supported by proprietary software that automates routine transaction processing, exception identification, and reporting, allowing the human team to focus on accuracy review, month-end close, and client communication rather than manual data entry.\n\nDecimal's product experience centers on transparency and responsiveness. Clients access their books through a web portal with real-time financial dashboards showing cash position, profit and loss, and accounts receivable and payable balances. The platform includes a communication thread for each question or task, giving small business owners visibility into the status of their bookkeeping without email chains or phone tag. Decimal's pricing model is a flat monthly subscription based on business complexity rather than hours worked, making costs predictable and removing the billing anxiety that characterizes traditional bookkeeping relationships.\n\nDecimal targets small businesses with $500,000 to $10 million in annual revenue that need accurate, timely books and periodic financial guidance but are not yet ready for a full-time accounting hire or a CFO-level engagement. The company operates as a fully remote team and serves clients across the United States in industries including professional services, e-commerce, retail, and service businesses. Decimal competes with Bench, Pilot, and Botkeeper in the technology-enabled bookkeeping market, differentiating on its dedicated team model, the quality of its software-plus-human integration, and its Midwestern operational roots that keep its cost structure competitive.
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