Omnivore vs ezCater
Side-by-side comparison of AI visibility scores, market position, and capabilities
San Francisco CA restaurant technology integration platform connecting third-party apps to restaurant POS systems via a universal API; enables the restaurant tech ecosystem.
About
Omnivore is a restaurant technology integration platform headquartered in San Francisco, California, that provides a universal API connecting third-party applications to restaurant POS systems. Founded in 2014, Omnivore acts as middleware for the restaurant technology ecosystem, allowing digital ordering platforms, loyalty systems, table management tools, and other restaurant software to integrate with POS systems like Aloha, MICROS, Dinerware, and others through a single standardized API rather than requiring custom point-to-point integrations with each POS system.\n\nOmnivore's platform abstracts the complexity and fragmentation of the restaurant POS landscape, which is characterized by dozens of proprietary systems with inconsistent and often undocumented APIs. By connecting to Omnivore once, a technology vendor gains the ability to integrate with a wide range of POS systems immediately, dramatically reducing integration development time and maintenance costs. Restaurant operators benefit from a broader selection of compatible third-party applications without requiring their POS vendor's cooperation on each integration.\n\nOmnivore's integration platform has been adopted by hundreds of restaurant technology companies and deployed in tens of thousands of restaurant locations. The company competes in the API middleware space with Deliverect's POS integration layer and proprietary POS marketplace programs offered by Toast and Square. Omnivore differentiates by supporting legacy and enterprise POS systems — particularly Aloha and MICROS — that dominate the enterprise restaurant market but have historically been difficult to integrate with modern cloud-based applications.
Largest US corporate catering marketplace with 75K+ restaurant partners. Boston MA, $436M raised, $1.6B valuation. Expanding from marketplace to enterprise workplace food platform.
About
ezCater is a Boston, Massachusetts-based B2B food technology company that operates the largest corporate catering marketplace in the United States. Founded in 2007 by Stefania Mallett and Briscoe Rodgers, ezCater connects businesses ordering food for meetings, events, and employee meals with a network of over 75,000 restaurant and catering partners nationwide. The company has raised $436 million from investors including Insight Partners, Wellington Management, SoftBank Vision Fund 2, and others, with a most recent valuation of $1.6 billion established in a December 2021 funding round.
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