Old Navy vs Ulta Beauty

Side-by-side comparison of AI visibility scores, market position, and capabilities

Ulta Beauty leads in AI visibility (93 vs 44)
Old Navy logo

Old Navy

ChallengerFashion & Apparel

Value Fashion

Gap Inc.'s largest brand with $8.5B revenue; 1,200 stores offering affordable family fashion with extended sizes and BODEQUALITY pricing competing with Target and H&M.

AI VisibilityBeta
Overall Score
C44
Category Rank
#2 of 2
AI Consensus
79%
Trend
up
Per Platform
ChatGPT
37
Perplexity
43
Gemini
36

About

Old Navy is Gap Inc.'s largest and most profitable brand, offering affordable family fashion — casual clothing for women, men, kids, and babies — with a cheerful, inclusive brand personality that positions it as the value-oriented fashion destination for American families. Founded in 1994 as Gap Inc.'s value offshoot and now operating approximately 1,200 stores across the US and Canada, Old Navy generates approximately $8.5 billion in annual revenue, making it the largest specialty apparel retailer in the United States by store count and one of the few truly mass-market fashion brands.

Full profile
Ulta Beauty logo

Ulta Beauty

LeaderBeauty & Personal Care

Beauty Retail

NASDAQ-listed (ULTA) largest US beauty retailer with 1,400+ stores and 44M loyalty members; prestige-to-mass-plus-salon format competing with Sephora and Target shop-in-shop for total beauty spend.

AI VisibilityBeta
Overall Score
A93
Category Rank
#1 of 2
AI Consensus
74%
Trend
up
Per Platform
ChatGPT
89
Perplexity
99
Gemini
92

About

Ulta Beauty is the largest US beauty retailer — operating 1,400+ stores across 50 states that combine prestige, mass-market, and salon product sales with in-store salon and beauty services in a single destination format that no other beauty retailer matches. Listed on NASDAQ (NASDAQ: ULTA), Ulta generated approximately $11.3 billion in net sales in fiscal year 2024 and operates the Ultamate Rewards loyalty program with 44+ million members, which is among the largest loyalty programs in US retail.

Full profile

AI Visibility Head-to-Head

44
Overall Score
93
#2
Category Rank
#1
79
AI Consensus
74
up
Trend
up
37
ChatGPT
89
43
Perplexity
99
36
Gemini
92
35
Claude
93
41
Grok
88

Key Details

Category
Value Fashion
Beauty Retail
Tier
Challenger
Leader
Entity Type
company
company

Capabilities & Ecosystem

Capabilities

Only Old Navy
Value Fashion
Only Ulta Beauty
Beauty Retail

Integrations

Only Ulta Beauty
Old Navy is classified as company. Ulta Beauty is classified as company.

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