Nasdaq, Inc. vs Shopify
Side-by-side comparison of AI visibility scores, market position, and capabilities
Exchange-to-fintech transformation; $7.4B FY2024 revenue; $10.5B Adenza acquisition 2023 adds bank risk/regulatory SaaS; Nasdaq-100 index powers $300B+ benchmarked assets including QQQ.
About
Nasdaq, Inc. is a global technology company and exchange operator that has transformed from a stock market into a diversified financial infrastructure and capital markets technology provider, founded in 1971 as the world's first electronic stock exchange and headquartered in New York City, trading on Nasdaq (NDAQ). The company generated approximately $7.4 billion in net revenues for FY2024 under CEO Adena Friedman, who has led Nasdaq's strategic evolution from exchange operator to enterprise software and services company. The landmark $10.5 billion acquisition of Adenza—completed in November 2023—combined Calypso Technology and AxiomSL under one umbrella, providing risk management, treasury management, and regulatory reporting software to banks, broker-dealers, and asset managers globally, dramatically expanding Nasdaq's financial technology footprint.
NYSE: SHOP e-commerce platform at $8.88B FY2024 revenue with $292.28B GMV across 4.82M stores; Black Friday $11.5B processing competing with WooCommerce and BigCommerce for small-to-enterprise direct-to-consumer commerce.
About
Shopify Inc. is an Ottawa, Canada-based e-commerce platform — listed on NYSE (NYSE: SHOP) — providing 4.82+ million active merchant stores of all sizes (from solo entrepreneurs to enterprise brands) with tools for online store creation, multi-channel selling (web, mobile, social, in-person), payment processing (Shopify Payments, Shop Pay), inventory management, fulfillment, and marketing analytics, generating $8.88 billion in revenue in fiscal year 2024 (+26% year-over-year) with $292.28 billion in gross merchandise volume (GMV, +24%) and 875+ million customers who have purchased from Shopify merchant stores. Founded in 2006 by Tobias Lütke, Daniel Weinand, and Scott Lake (started as a snowboard equipment store, pivoted to become the platform), Shopify has become the operating system for independent commerce — the default e-commerce infrastructure for the direct-to-consumer brand economy.
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