Multifactor vs Decimal

Side-by-side comparison of AI visibility scores, market position, and capabilities

Multifactor leads in AI visibility (40 vs 18)
Multifactor logo

Multifactor

EmergingSecurity

General

Multifactor is a security platform that modernizes enterprise multi-factor authentication with phishing-resistant methods, biometrics, and passwordless login across cloud and on-premise environments.

AI VisibilityBeta
Overall Score
C40
Category Rank
#1084 of 1158
AI Consensus
73%
Trend
up
Per Platform
ChatGPT
50
Perplexity
39
Gemini
47

About

Multifactor is an enterprise security company focused on next-generation multi-factor authentication (MFA) and identity verification. Traditional MFA implementations—SMS codes, time-based OTP apps—have proven vulnerable to phishing attacks that bypass them through real-time credential interception, and the user experience friction of repeated authentication prompts drives workarounds that undermine security. Multifactor addresses both weaknesses with phishing-resistant authentication methods and adaptive risk-based authentication that minimizes friction for low-risk scenarios.

Full profile
Decimal logo

Decimal

EmergingFintech

Tech-Enabled Bookkeeping

Tech-enabled bookkeeping pairing dedicated accountants with proprietary automation; flat monthly subscription; founded 2020 in Fishers, Indiana; faster close with full client transparency.

AI VisibilityBeta
Overall Score
D18
Category Rank
#1 of 1
AI Consensus
84%
Trend
up
Per Platform
ChatGPT
21
Perplexity
17
Gemini
23

About

Decimal is a Fishers, Indiana-based technology-enabled bookkeeping company that provides small businesses with a dedicated accounting team and a modern software platform for a flat monthly subscription. Founded in 2020, Decimal was built to address the most common frustration of small business owners who have outgrown DIY bookkeeping but find traditional bookkeeping firms slow, expensive, and opaque. Decimal pairs each client with a dedicated bookkeeper and accounting team who are supported by proprietary software that automates routine transaction processing, exception identification, and reporting, allowing the human team to focus on accuracy review, month-end close, and client communication rather than manual data entry.\n\nDecimal's product experience centers on transparency and responsiveness. Clients access their books through a web portal with real-time financial dashboards showing cash position, profit and loss, and accounts receivable and payable balances. The platform includes a communication thread for each question or task, giving small business owners visibility into the status of their bookkeeping without email chains or phone tag. Decimal's pricing model is a flat monthly subscription based on business complexity rather than hours worked, making costs predictable and removing the billing anxiety that characterizes traditional bookkeeping relationships.\n\nDecimal targets small businesses with $500,000 to $10 million in annual revenue that need accurate, timely books and periodic financial guidance but are not yet ready for a full-time accounting hire or a CFO-level engagement. The company operates as a fully remote team and serves clients across the United States in industries including professional services, e-commerce, retail, and service businesses. Decimal competes with Bench, Pilot, and Botkeeper in the technology-enabled bookkeeping market, differentiating on its dedicated team model, the quality of its software-plus-human integration, and its Midwestern operational roots that keep its cost structure competitive.

Full profile

AI Visibility Head-to-Head

40
Overall Score
18
#1084
Category Rank
#1
73
AI Consensus
84
up
Trend
up
50
ChatGPT
21
39
Perplexity
17
47
Gemini
23
47
Claude
18
42
Grok
22

Capabilities & Ecosystem

Capabilities

Only Decimal
Tech-Enabled Bookkeeping

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