Modash vs Decimal

Side-by-side comparison of AI visibility scores, market position, and capabilities

Modash leads in AI visibility (27 vs 18)
Modash logo

Modash

EmergingCreator Economy

Influencer Discovery

Tallinn influencer discovery platform; raised $12M+ and indexes 250M+ creator profiles on Instagram, TikTok, and YouTube with demographic and engagement-rate filtering for brand marketers.

AI VisibilityBeta
Overall Score
D27
Category Rank
#1 of 1
AI Consensus
74%
Trend
up
Per Platform
ChatGPT
25
Perplexity
29
Gemini
23

About

Modash is an influencer discovery and analytics platform headquartered in Tallinn, Estonia, that enables brands and marketing teams to find, vet, and track creator partnerships at scale. The company raised over $12 million in venture funding and has built one of the largest influencer databases available, indexing more than 250 million creator profiles across Instagram, TikTok, and YouTube.\n\nThe platform's search and filtering capabilities allow marketers to identify creators by niche, audience demographics, engagement rate, follower count, location, and contact availability. Unlike many influencer platforms, Modash provides audience authenticity data to help brands identify creators with genuine, engaged followings rather than inflated metrics driven by bots or purchased followers.\n\nModash also offers influencer monitoring and reporting tools that track campaign performance, branded content reach, and earned media value after partnerships go live. Its focus on data accuracy and transparency has made it a preferred tool for in-house marketing teams and digital agencies that manage influencer programs at scale without relying on managed services.

Full profile
Decimal logo

Decimal

EmergingFintech

Tech-Enabled Bookkeeping

Tech-enabled bookkeeping pairing dedicated accountants with proprietary automation; flat monthly subscription; founded 2020 in Fishers, Indiana; faster close with full client transparency.

AI VisibilityBeta
Overall Score
D18
Category Rank
#1 of 1
AI Consensus
84%
Trend
up
Per Platform
ChatGPT
21
Perplexity
17
Gemini
23

About

Decimal is a Fishers, Indiana-based technology-enabled bookkeeping company that provides small businesses with a dedicated accounting team and a modern software platform for a flat monthly subscription. Founded in 2020, Decimal was built to address the most common frustration of small business owners who have outgrown DIY bookkeeping but find traditional bookkeeping firms slow, expensive, and opaque. Decimal pairs each client with a dedicated bookkeeper and accounting team who are supported by proprietary software that automates routine transaction processing, exception identification, and reporting, allowing the human team to focus on accuracy review, month-end close, and client communication rather than manual data entry.\n\nDecimal's product experience centers on transparency and responsiveness. Clients access their books through a web portal with real-time financial dashboards showing cash position, profit and loss, and accounts receivable and payable balances. The platform includes a communication thread for each question or task, giving small business owners visibility into the status of their bookkeeping without email chains or phone tag. Decimal's pricing model is a flat monthly subscription based on business complexity rather than hours worked, making costs predictable and removing the billing anxiety that characterizes traditional bookkeeping relationships.\n\nDecimal targets small businesses with $500,000 to $10 million in annual revenue that need accurate, timely books and periodic financial guidance but are not yet ready for a full-time accounting hire or a CFO-level engagement. The company operates as a fully remote team and serves clients across the United States in industries including professional services, e-commerce, retail, and service businesses. Decimal competes with Bench, Pilot, and Botkeeper in the technology-enabled bookkeeping market, differentiating on its dedicated team model, the quality of its software-plus-human integration, and its Midwestern operational roots that keep its cost structure competitive.

Full profile

AI Visibility Head-to-Head

27
Overall Score
18
#1
Category Rank
#1
74
AI Consensus
84
up
Trend
up
25
ChatGPT
21
29
Perplexity
17
23
Gemini
23
27
Claude
18
18
Grok
22

Capabilities & Ecosystem

Capabilities

Only Modash
Influencer Discovery
Only Decimal
Tech-Enabled Bookkeeping

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