Mirakl vs Shopify
Side-by-side comparison of AI visibility scores, market position, and capabilities
Mirakl is the leading enterprise marketplace and dropship platform, processing ~$15B GMV in 2025 (up 31% YoY); reached profitability in 2025 with $963M raised from Silver Lake.
About
Mirakl is a B2B SaaS company that enables enterprises to launch and operate third-party marketplace and dropship programs at scale. Founded in 2012 by Adrien Nussenbaum and Philippe Corrot, Mirakl's platform powers marketplace programs for global retailers, distributors, and manufacturers — allowing them to integrate external sellers, manage catalog quality, automate commission billing, and deploy retail media advertising. Clients include Carrefour, Best Buy, Siemens, and Leroy Merlin, spanning both B2C retail and B2B procurement verticals.
NYSE: SHOP e-commerce platform at $8.88B FY2024 revenue with $292.28B GMV across 4.82M stores; Black Friday $11.5B processing competing with WooCommerce and BigCommerce for small-to-enterprise direct-to-consumer commerce.
About
Shopify Inc. is an Ottawa, Canada-based e-commerce platform — listed on NYSE (NYSE: SHOP) — providing 4.82+ million active merchant stores of all sizes (from solo entrepreneurs to enterprise brands) with tools for online store creation, multi-channel selling (web, mobile, social, in-person), payment processing (Shopify Payments, Shop Pay), inventory management, fulfillment, and marketing analytics, generating $8.88 billion in revenue in fiscal year 2024 (+26% year-over-year) with $292.28 billion in gross merchandise volume (GMV, +24%) and 875+ million customers who have purchased from Shopify merchant stores. Founded in 2006 by Tobias Lütke, Daniel Weinand, and Scott Lake (started as a snowboard equipment store, pivoted to become the platform), Shopify has become the operating system for independent commerce — the default e-commerce infrastructure for the direct-to-consumer brand economy.
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