Middesk vs Percent

Side-by-side comparison of AI visibility scores, market position, and capabilities

Percent leads in AI visibility (91 vs 16)
Middesk logo

Middesk

GrowthFinTech

Business Identity Verification

Middesk is a business identity verification platform automating KYB onboarding for fintechs and financial institutions to verify commercial customers.

AI VisibilityBeta
Overall Score
D16
Category Rank
#1 of 1
AI Consensus
74%
Trend
up
Per Platform
ChatGPT
19
Perplexity
24
Gemini
22

About

Middesk is a business identity verification platform that automates Know Your Business (KYB) onboarding for financial institutions, fintech companies, and payment processors that need to verify the legal identity, ownership structure, and regulatory standing of commercial customers before extending banking services, payment processing, or credit. The platform aggregates data from Secretary of State filings, IRS records, OFAC watchlists, beneficial ownership databases, and adverse media sources to generate a comprehensive business profile that compliance teams use to make onboarding decisions rather than assembling this information manually from disparate government databases. This automation reduces business verification timelines from days of manual research to seconds of API response, addressing the friction that causes commercial customer drop-off during onboarding workflows.

Full profile
Percent logo

Percent

LeaderFinance

General

NYC YC W20 private credit investment marketplace with $1B+ in deals funded at up to 20% returns; democratizing institutional private debt access for accredited investors as global private debt fundraising hit $196B in 2024.

AI VisibilityBeta
Overall Score
A91
Category Rank
#28 of 1158
AI Consensus
78%
Trend
stable
Per Platform
ChatGPT
98
Perplexity
90
Gemini
91

About

Percent is a New York City-based private credit investment marketplace — backed by Y Combinator (W20) — providing accredited investors and institutions with access to private credit investment opportunities (asset-backed lending, corporate credit, structured products) that have historically been accessible only to large institutional investors, having facilitated over $1 billion in total deal funding with potential annualized returns of up to 20%. Founded in 2018, Percent operates in the rapidly growing alternative investments market where private debt fundraising reached $196.1 billion globally in 2024, democratizing access to an asset class that represents 50% of asset management industry revenue despite comprising less than 20% of assets under management.

Full profile

AI Visibility Head-to-Head

16
Overall Score
91
#1
Category Rank
#28
74
AI Consensus
78
up
Trend
stable
19
ChatGPT
98
24
Perplexity
90
22
Gemini
91
13
Claude
89
18
Grok
91

Key Details

Category
Business Identity Verification
General
Tier
Growth
Leader
Entity Type
brand
company

Capabilities & Ecosystem

Capabilities

Only Middesk
Business Identity Verification
Percent is classified as company.

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