Mailwarm vs Shaped
Side-by-side comparison of AI visibility scores, market position, and capabilities
Rouen France YC W20 email warmup at $50K MRR within months of launch with 2 employees; $150K seed automated inbox placement and sender reputation for cold outreach competing with Lemwarm and Warmbox.
About
Mailwarm is a Rouen, France-based email deliverability and warmup platform — backed by Y Combinator (W20) with $150,000 in seed funding in 2020 — providing businesses and sales teams using cold outreach with automated email warmup services that improve sender reputation and inbox placement by simulating positive email interactions with a network of real email accounts. Founded in 2020 by Amine Benjelloun and Gonzague Hacher, Mailwarm reached $50,000 in monthly recurring revenue within months of launch with a 2-person team, serving businesses that rely on cold email outreach for lead generation and need to avoid the spam filters that flag new sending domains and low-reputation email accounts.
Managed recommendation API with deep-learning personalized feeds; $8M Series A from Madrona, serving Outdoorsy and QVC with Meta-caliber personalization for companies without ML engineering teams.
About
Shaped is a San Francisco-based machine learning infrastructure company that provides production-ready recommendation systems and personalized feed APIs that businesses integrate to deliver relevant content, products, and notifications to users — eliminating the need to build and maintain complex recommendation engineering in-house. Founded by former Meta recommendation systems engineer Tullie Murrell, Shaped raised $8 million in Series A funding in July 2024 from Madrona Venture Group and Global Founders Capital, serving customers including Outdoorsy (peer-to-peer RV rental), Brazilian grocery app Trela, and QVC.
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