Loom vs 100ms
Side-by-side comparison of AI visibility scores, market position, and capabilities
Loom is the async video messaging platform acquired by Atlassian for $975M in 2023, enabling 25M+ users to share screen recordings and video messages for faster, more expressive team communication.
About
Loom is an asynchronous video messaging platform that allows users to record their screen, camera, and microphone to create instantly shareable video messages—eliminating meetings that could be replaced with recorded explanations, demos, or feedback. Founded in 2015 by Shahed Khan, Vinay Hiremath, and Joe Thomas, Loom pioneered the async video communication category and grew rapidly during the COVID-19 remote work transition, when distributed teams needed richer communication tools than text allowed but couldn't rely on synchronous video calls for every interaction.
100ms is a live audio/video infrastructure platform with SDKs for React, iOS, Android, and Flutter, providing programmable rooms, recording, and live streaming for web and mobile apps.
About
100ms is a live audio and video infrastructure platform that provides developers with SDKs and APIs for embedding real-time communication features — video rooms, audio spaces, live streams, and recording — into web and mobile applications. The platform is designed around a room-based model where developers programmatically create, configure, and manage video rooms through a REST API, with client SDKs for React, iOS, Android, Flutter, and React Native handling the media layer. This abstraction allows teams to build fully custom video experiences with their own UI without dealing with WebRTC internals, TURN server management, or media server infrastructure.
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