Linkana vs Convoy
Side-by-side comparison of AI visibility scores, market position, and capabilities
Brazilian supplier qualification and SRM platform serving Ambev, BASF, and Nubank; $1.7M ARR competing with SAP Ariba for LatAm procurement teams with built-in Brazilian regulatory compliance.
About
Linkana is a Brazilian supplier relationship management (SRM) platform that automates supplier qualification, onboarding, and risk monitoring for procurement teams at large Latin American companies — replacing the manual, paper-based supplier approval processes that require weeks and significant staff time at enterprises like Ambev, BASF, Nubank, and Nivea, which are current customers. Founded in 2019 in São Paulo and a Y Combinator graduate backed by YC, Latitud, and Google for Startups with $261,000 raised, Linkana reached $1.7 million in annual revenue in 2024 with a 24-person team.
Convoy was the digital freight marketplace that reached $3.8B valuation before shutting down in October 2023; assets were acquired by Flexport as the US trucking industry's digital transformation continues.
About
Convoy was a Seattle-based digital freight network that operated an automated matching platform connecting shippers with trucking carriers, aiming to bring Uber-style efficiency to the highly fragmented US trucking industry. Founded in 2015 by Dan Lewis and Grant Goodale, Convoy raised over $900M from investors including Google, Jeff Bezos, and T. Rowe Price, reaching a peak valuation of $3.8 billion as it grew to handle hundreds of thousands of loads per month across a network of hundreds of thousands of trucks.
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