Lead Bank vs Percent

Side-by-side comparison of AI visibility scores, market position, and capabilities

Percent leads in AI visibility (91 vs 18)
Lead Bank logo

Lead Bank

EmergingFinTech

Fintech Partner Bank

Lead Bank (Kansas City) is an FDIC bank offering BaaS partnerships for fintechs needing ACH origination, card program sponsorship, and deposit accounts through API-accessible banking infrastructure.

AI VisibilityBeta
Overall Score
D18
Category Rank
#1 of 1
AI Consensus
52%
Trend
up
Per Platform
ChatGPT
11
Perplexity
29
Gemini
10

About

Lead Bank is a Kansas City-based FDIC-insured bank that has repositioned as a fintech-friendly bank offering Banking-as-a-Service partnerships to fintech companies and technology platforms seeking a regulated bank partner for embedded financial products. Lead Bank provides deposit account sponsorship, ACH origination, card program sponsorship, and lending partnerships to fintech companies that need a licensed bank to power their consumer and business financial products. The bank has invested in technology infrastructure to enable faster fintech partner onboarding and API-accessible banking services compared to traditional community banks. Lead Bank's smaller balance sheet relative to larger BaaS banks creates more flexibility for novel fintech use cases that larger institutions might decline due to compliance caution. The bank serves fintech companies across lending, payments, and deposit account verticals. As the BaaS industry has faced regulatory scrutiny following the Synapse collapse in 2024, Lead Bank has emphasized compliance-forward partnership practices that meet heightened OCC and FDIC oversight expectations.

Full profile
Percent logo

Percent

LeaderFinance

General

NYC YC W20 private credit investment marketplace with $1B+ in deals funded at up to 20% returns; democratizing institutional private debt access for accredited investors as global private debt fundraising hit $196B in 2024.

AI VisibilityBeta
Overall Score
A91
Category Rank
#28 of 1158
AI Consensus
78%
Trend
stable
Per Platform
ChatGPT
98
Perplexity
90
Gemini
91

About

Percent is a New York City-based private credit investment marketplace — backed by Y Combinator (W20) — providing accredited investors and institutions with access to private credit investment opportunities (asset-backed lending, corporate credit, structured products) that have historically been accessible only to large institutional investors, having facilitated over $1 billion in total deal funding with potential annualized returns of up to 20%. Founded in 2018, Percent operates in the rapidly growing alternative investments market where private debt fundraising reached $196.1 billion globally in 2024, democratizing access to an asset class that represents 50% of asset management industry revenue despite comprising less than 20% of assets under management.

Full profile

AI Visibility Head-to-Head

18
Overall Score
91
#1
Category Rank
#28
52
AI Consensus
78
up
Trend
stable
11
ChatGPT
98
29
Perplexity
90
10
Gemini
91
16
Claude
89
11
Grok
91

Key Details

Category
Fintech Partner Bank
General
Tier
Emerging
Leader
Entity Type
brand
company

Capabilities & Ecosystem

Capabilities

Only Lead Bank
Fintech Partner Bank
Percent is classified as company.

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.