Klevu vs IBM

Side-by-side comparison of AI visibility scores, market position, and capabilities

IBM leads in AI visibility (80 vs 52)
Klevu logo

Klevu

ChallengerE-commerce Operations & Retail Tech

AI Search & Discovery

Helsinki AI ecommerce search platform founded 2013; raised $15M+; uses NLP to understand shopper intent and continuously learns from on-site behavior to improve product discovery relevance.

AI VisibilityBeta
Overall Score
C52
Category Rank
#1 of 2
AI Consensus
58%
Trend
up
Per Platform
ChatGPT
57
Perplexity
63
Gemini
51

About

Klevu was founded in 2013 in Helsinki, Finland and raised over $15M to build an AI-powered search and product discovery platform for mid-market and enterprise e-commerce retailers. The company built its differentiation around the application of natural language processing and machine learning to e-commerce search, enabling the platform to understand shopper intent from conversational queries rather than relying on exact keyword matching.\n\nKlevu's platform handles on-site search, category page navigation, and product recommendations with an AI layer that continuously learns from shopper behavior to improve result relevance over time. The platform's self-learning algorithm adjusts result rankings based on click-through rates, add-to-cart events, and conversion data automatically, reducing the manual merchandising effort required to maintain search quality on large or rapidly changing catalogs. Klevu also provides AI-powered product recommendations that can be deployed on product pages, cart pages, and email campaigns.\n\nKlevu integrates with Shopify, Magento, BigCommerce, and Salesforce Commerce Cloud, and has built a strong partner ecosystem with Shopify and Magento agencies. The company competes against Searchspring, Constructor, and Unbxd in the e-commerce search market, differentiating through its AI-first architecture, strong support for multi-language catalogs across European markets, and competitive pricing for mid-market retailers.

Full profile
IBM logo

IBM

LeaderEnterprise Software

General

Armonk NY hybrid cloud and enterprise AI (NYSE: IBM) at $62.8B revenue; $6B+ generative AI bookings, record $12.7B free cash flow 2024, DataStax acquisition for watsonx vector database competing with Microsoft Azure for enterprise AI.

AI VisibilityBeta
Overall Score
A80
Category Rank
#56 of 1158
AI Consensus
67%
Trend
up
Per Platform
ChatGPT
74
Perplexity
71
Gemini
84

About

International Business Machines Corporation (IBM) is an Armonk, New York-based global technology and consulting company — publicly traded on the New York Stock Exchange (NYSE: IBM) as an S&P 500 component — providing hybrid cloud infrastructure, artificial intelligence software, and enterprise IT consulting through approximately 270,300 employees in 170 countries with $62.8 billion in annual revenue. Founded on June 16, 1911, as Computing-Tabulating-Recording Company through a merger orchestrated by financier Charles Ranlett Flint, renamed IBM in 1924 under Thomas Watson Sr., IBM has undergone multiple strategic transformations over its 110+ year history: building the System/360 mainframe platform (1964), launching the IBM PC (1981), selling the PC division to Lenovo (2005, $1.75B), and completing the $34 billion Red Hat acquisition (2019) that repositioned IBM as a hybrid cloud platform company. CEO Arvind Krishna (appointed April 2020) has focused IBM's strategy on three areas: hybrid cloud (powered by Red Hat OpenShift, the enterprise Kubernetes platform), AI (the watsonx platform for enterprise AI model development and deployment), and enterprise consulting. Under Krishna, IBM recorded $12.7 billion in free cash flow in 2024 (a company record), surpassed $6 billion in generative AI bookings since June 2023, and saw the stock price double — trading at all-time highs through 2024-2025. IBM announced the DataStax acquisition in 2025 to deepen watsonx's data layer with AstraDB (vector database for AI applications), DataStax Enterprise (Apache Cassandra), and Langflow (low-code AI agent development).

Full profile

AI Visibility Head-to-Head

52
Overall Score
80
#1
Category Rank
#56
58
AI Consensus
67
up
Trend
up
57
ChatGPT
74
63
Perplexity
71
51
Gemini
84
47
Claude
74
47
Grok
81

Capabilities & Ecosystem

Capabilities

Only Klevu
AI Search & Discovery
IBM is classified as company.

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