Keysight Technologies vs IBM
Side-by-side comparison of AI visibility scores, market position, and capabilities
Santa Rosa electronic test and measurement (NYSE: KEYS) at ~$5B revenue; record Q4 with 14% order growth driven by AI datacenter testing and 6G research, Spirent $1.5B acquisition (2024) competing with Rohde & Schwarz.
About
Keysight Technologies, Inc. is a Santa Rosa, California-based electronic design, test, and measurement solutions company — publicly traded on the New York Stock Exchange (NYSE: KEYS) as an S&P 500 Information Technology component — providing hardware instruments, software platforms, and services for designing, testing, and validating electronic systems across 5G/6G wireless, AI data center infrastructure, aerospace and defense, automotive, and quantum computing through approximately 15,500 employees with approximately $5 billion in annual revenue. Keysight's heritage traces to Hewlett-Packard's test and measurement division (founded 1939), which became Agilent Technologies in 1999 and spun off Keysight as an independent company in 2014. In its most recent fiscal quarter, Keysight reported 14% order growth, 10% revenue growth to $1.42 billion, and 16% higher adjusted EPS — its best quarterly performance in two years — driven by demand for AI data center testing, early 6G wireless infrastructure research, and defense electronics modernization, alongside contributions from three major acquisitions completed in October 2024. The company's key acquisitions include Spirent Communications ($1.5 billion, 2024, network test and cybersecurity validation), ESI Group ($1 billion, 2023, electromagnetic simulation), and Ixia ($1.6 billion, 2017, network testing). Keysight's PathWave software platform integrates design simulation, test automation, and analytics workflows into a unified environment that semiconductor and wireless chipset teams use to accelerate development cycles from simulation to hardware validation.
Armonk NY hybrid cloud and enterprise AI (NYSE: IBM) at $62.8B revenue; $6B+ generative AI bookings, record $12.7B free cash flow 2024, DataStax acquisition for watsonx vector database competing with Microsoft Azure for enterprise AI.
About
International Business Machines Corporation (IBM) is an Armonk, New York-based global technology and consulting company — publicly traded on the New York Stock Exchange (NYSE: IBM) as an S&P 500 component — providing hybrid cloud infrastructure, artificial intelligence software, and enterprise IT consulting through approximately 270,300 employees in 170 countries with $62.8 billion in annual revenue. Founded on June 16, 1911, as Computing-Tabulating-Recording Company through a merger orchestrated by financier Charles Ranlett Flint, renamed IBM in 1924 under Thomas Watson Sr., IBM has undergone multiple strategic transformations over its 110+ year history: building the System/360 mainframe platform (1964), launching the IBM PC (1981), selling the PC division to Lenovo (2005, $1.75B), and completing the $34 billion Red Hat acquisition (2019) that repositioned IBM as a hybrid cloud platform company. CEO Arvind Krishna (appointed April 2020) has focused IBM's strategy on three areas: hybrid cloud (powered by Red Hat OpenShift, the enterprise Kubernetes platform), AI (the watsonx platform for enterprise AI model development and deployment), and enterprise consulting. Under Krishna, IBM recorded $12.7 billion in free cash flow in 2024 (a company record), surpassed $6 billion in generative AI bookings since June 2023, and saw the stock price double — trading at all-time highs through 2024-2025. IBM announced the DataStax acquisition in 2025 to deepen watsonx's data layer with AstraDB (vector database for AI applications), DataStax Enterprise (Apache Cassandra), and Langflow (low-code AI agent development).
AI Visibility Head-to-Head
Also Compare
Track AI Visibility in Real Time
Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.