Illinois Tool Works vs Broadridge Financial Solutions

Side-by-side comparison of AI visibility scores, market position, and capabilities

AI visibility is closely matched (77 vs 78)
Illinois Tool Works logo

Illinois Tool Works

LeaderManufacturing

Enterprise

Diversified industrial manufacturer with $15.9B FY2024 revenue; 80/20 business model drives 25%+ operating margins; 50+ year dividend growth streak; new CEO Chris O'Herlihy 2024.

AI VisibilityBeta
Overall Score
B77
Category Rank
#67 of 272
AI Consensus
81%
Trend
stable
Per Platform
ChatGPT
80
Perplexity
75
Gemini
77

About

Illinois Tool Works (ITW) is a diversified manufacturer of highly engineered industrial components, tools, and equipment, founded in 1912 in Chicago, Illinois where it remains headquartered, trading on NYSE (ITW). The company generated approximately $15.9 billion in revenues for FY2024 under CEO Christopher O'Herlihy, who succeeded longtime CEO E. Scott Santi in 2024 and continues the long-tenured management team's disciplined execution of ITW's 80/20 business model. ITW operates seven diversified segments: Automotive OEM (components for cars and trucks), Food Equipment (professional kitchen equipment and service), Test & Measurement and Electronics, Welding (Miller welders and equipment), Polymers & Fluids (adhesives, lubricants, sealants), Construction Products (anchors, fasteners, fire protection), and Specialty Products (diversified industrial niche products).

Full profile
Broadridge Financial Solutions logo

Broadridge Financial Solutions

LeaderManufacturing

Enterprise

Lake Success NY financial market infrastructure (NYSE: BR) $6.1B FY2024 revenue; processes 80% of US proxy votes, 100M+ investor accounts, Itiviti acquisition, competing with Computershare and FIS.

AI VisibilityBeta
Overall Score
B78
Category Rank
#52 of 272
AI Consensus
72%
Trend
stable
Per Platform
ChatGPT
83
Perplexity
80
Gemini
83

About

Broadridge Financial Solutions, Inc. is a Lake Success, New York-based financial technology company — publicly traded on the New York Stock Exchange (NYSE: BR) as an S&P 500 Financials component — providing investor communications, proxy processing, regulatory compliance reporting, capital markets trading infrastructure, and wealth management technology to banks, broker-dealers, asset managers, and public companies through approximately 14,000 employees in 21 countries. In fiscal year 2024 (ending June 2024), Broadridge reported revenues of $6.1 billion and adjusted earnings per share of $8.00, with Investor Communication Solutions (ICS — proxy processing, regulatory mailings, shareholder communications for 6,000+ public companies and 100+ million investor accounts) generating the largest revenue segment and Governance, Technology and Infrastructure (GTI — fixed income trade processing, equity and derivatives clearing, wealth management platform) generating growth. CEO Tim Gokey has positioned Broadridge as mission-critical financial market infrastructure: Broadridge processes approximately 80% of all US equity proxy votes, manages post-trade operations for trillions of dollars of daily securities transactions, and operates the technology backbone of thousands of financial institutions' investor communications programs — making Broadridge as embedded in global capital markets operations as SWIFT is in international wire transfers. The 2023 acquisition of Itiviti (capital markets trading and analytics technology, $2.5 billion acquisition) expanded Broadridge's global capital markets footprint into European and Asian equities trading technology.

Full profile

AI Visibility Head-to-Head

77
Overall Score
78
#67
Category Rank
#52
81
AI Consensus
72
stable
Trend
stable
80
ChatGPT
83
75
Perplexity
80
77
Gemini
83
72
Claude
72
74
Grok
82

Key Details

Category
Enterprise
Enterprise
Tier
Leader
Leader
Entity Type
company
company

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