Hasbro vs Zeffy

Side-by-side comparison of AI visibility scores, market position, and capabilities

Hasbro leads in AI visibility (68 vs 26)

Hasbro

LeaderConsumer Retail

Enterprise

Pawtucket RI toys and games (NASDAQ: HAS) at $4.136B FY2024 revenue (-17% post-eOne divestiture); record 20.3% operating margins, $847M operating cash flow, Magic: The Gathering + Monopoly + Transformers competing with Mattel.

AI VisibilityBeta
Overall Score
B68
Category Rank
#1 of 290
AI Consensus
78%
Trend
stable
Per Platform
ChatGPT
64
Perplexity
72
Gemini
69

About

Hasbro, Inc. is a Pawtucket, Rhode Island-based global play and entertainment company — publicly traded on NASDAQ (NASDAQ: HAS) as an S&P 500 Consumer Discretionary component — designing, manufacturing, and marketing branded toys, games, licensed products, and tabletop gaming experiences under iconic brands including My Little Pony, Transformers, G.I. Joe, Play-Doh, Peppa Pig, Dungeons & Dragons, Magic: The Gathering, Monopoly, Scrabble, Risk, Trivial Pursuit, and Battleship through approximately 6,000 employees worldwide. In fiscal year 2024, Hasbro delivered record adjusted operating profit of $839 million and record operating margins of 20.3%, while revenue declined 17% to $4.136 billion — reflecting the planned reduction following the completion of the Entertainment One (eOne) film and television production business divestiture (sold to Lionsgate Entertainment in 2023 for $500 million, unwinding the $4.6 billion eOne acquisition of 2019). Excluding the eOne impact, core Consumer Products (toys, games, and licensed products) and Wizards of the Coast (tabletop games, including Magic: The Gathering and Dungeons & Dragons) segments demonstrated improved profitability. The company generated $847 million in operating cash flow, paid $390 million in dividends, reduced debt by $83 million, and achieved $370 million in gross cost savings — reflecting CEO Chris Cocks' "Hasbro Simplified" portfolio restructuring strategy that focuses the company on its highest-returning brands and digital gaming opportunities. Magic: The Gathering remains one of the most valuable entertainment franchises globally, with 40+ million players and digital extensions (Magic: The Gathering Arena) that provide recurring digital revenue.

Full profile

Zeffy

EmergingNonprofit Tech

Zero-Fee Fundraising

Montreal zero-fee nonprofit fundraising platform with $1B+ processed; 100% donation pass-through via optional donor tips competing with Donorbox and Classy for nonprofit fundraising technology adoption.

AI VisibilityBeta
Overall Score
D26
Category Rank
#1 of 1
AI Consensus
68%
Trend
stable
Per Platform
ChatGPT
19
Perplexity
26
Gemini
17

About

Zeffy is a Montreal-based fundraising platform for nonprofit organizations that charges zero platform fees on donations — asking donors to optionally contribute a tip to cover Zeffy's operating costs rather than deducting fees from each donation, ensuring 100% of every donated dollar reaches the nonprofit cause. Founded in 2019 by Thibaut Davoult and Nicolas Lafleur, Zeffy has processed $1+ billion in nonprofit donations and provides a comprehensive suite including online donation forms, event ticketing, peer-to-peer fundraising campaigns, recurring donation management, and membership management — giving nonprofits a full fundraising platform at genuinely zero cost.

Full profile

AI Visibility Head-to-Head

68
Overall Score
26
#1
Category Rank
#1
78
AI Consensus
68
stable
Trend
stable
64
ChatGPT
19
72
Perplexity
26
69
Gemini
17
67
Claude
29
63
Grok
18

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.