Goodfire vs Figma

Side-by-side comparison of AI visibility scores, market position, and capabilities

Figma leads in AI visibility (99 vs 40)

Goodfire

EmergingArtificial Intelligence

AI Interpretability & Model Design

Raised $150M Series B at $1.25B valuation (Feb 2026) led by B Capital with Salesforce Ventures, Lightspeed, Eric Schmidt. First interpretability company to reach unicorn status.

AI VisibilityBeta
Overall Score
C40
Category Rank
#1 of 1
AI Consensus
67%
Trend
up
Per Platform
ChatGPT
40
Perplexity
31
Gemini
43

About

Goodfire is building a model design environment — tools that allow AI developers to reach inside neural networks, identify the circuits that cause specific behaviors, and surgically retrain them to change model outputs. The company raised $150 million in Series B financing at a $1.25 billion valuation in February 2026, led by B Capital with Salesforce Ventures, Lightspeed Venture Partners, and Eric Schmidt as co-investors. Goodfire became the first AI interpretability company to achieve unicorn status — a milestone that validates the category's commercial potential.

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Figma

LeaderDesign & Creative Tools

Design & Collaboration

Dominant browser-based collaborative UI design platform at ~$600M ARR and $12.5B valuation; Adobe's $20B acquisition blocked by regulators in 2023, Figma remains independent competing with Sketch and Adobe.

AI VisibilityBeta
Overall Score
A99
Category Rank
#1 of 1
AI Consensus
77%
Trend
stable
Per Platform
ChatGPT
90
Perplexity
99
Gemini
97

About

Figma is a San Francisco-based collaborative web-based product design platform that has become the dominant tool for UI/UX designers and product teams — enabling real-time multi-user collaboration on interface design, prototyping, and design system management directly in the browser without installing desktop software. Founded in 2012 by Dylan Field and Evan Wallace and backed by Sequoia, Greylock, and Andreessen Horowitz with over $330 million raised, Figma generated approximately $600 million in ARR in 2023, serving 4 million+ designers and product teams at companies including Microsoft, Airbnb, Twitter, and Uber. Adobe announced a $20 billion acquisition offer in 2022, which was blocked by regulators in 2023 — Figma remains independent.

Full profile

AI Visibility Head-to-Head

40
Overall Score
99
#1
Category Rank
#1
67
AI Consensus
77
up
Trend
stable
40
ChatGPT
90
31
Perplexity
99
43
Gemini
97
39
Claude
94
31
Grok
99

Capabilities & Ecosystem

Capabilities

Only Goodfire
AI Interpretability & Model Design
Only Figma
Design & Collaboration

Integrations

Figma is classified as company.

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