Gartner vs Zeffy

Side-by-side comparison of AI visibility scores, market position, and capabilities

Gartner leads in AI visibility (79 vs 26)

Gartner

LeaderConsumer Technology

Enterprise

Stamford CT technology research and advisory (NYSE: IT) ~$6.8B FY2024 revenue (+9%); Magic Quadrant brand standard, 80%+ recurring Research revenue, AI advisory demand surge competing with Forrester and IDC.

AI VisibilityBeta
Overall Score
B79
Category Rank
#195 of 290
AI Consensus
51%
Trend
stable
Per Platform
ChatGPT
71
Perplexity
86
Gemini
70

About

Gartner, Inc. is a Stamford, Connecticut-based technology research and advisory company — publicly traded on the New York Stock Exchange (NYSE: IT) as an S&P 500 Information Technology component — providing objective research, expert guidance, and practitioner tools to technology and business leaders through subscription-based Research (analyst reports, Magic Quadrants, Hype Cycles, peer benchmarking), Conferences (IT Summit, Data & Analytics Summit, Security & Risk Management Summit), and Consulting (custom strategy and benchmarking for enterprise IT organizations) through approximately 20,000 employees serving 15,000+ enterprise client organizations in 100+ countries. In fiscal year 2024, Gartner reported revenues of approximately $6.8 billion (+9% year-over-year) with strong Research segment growth as enterprise technology buyers increased advisory spending to navigate the AI technology landscape, cybersecurity threat complexity, and cloud infrastructure optimization — Gartner's subscription research model (subscription contracts with CIO, CISO, CFO, and HR executive audiences) generates 80%+ recurring revenue with contract value retention rates above 105% (net revenue retention — the average contract grows year-over-year through price increases and seat expansions). CEO Gene Hall has led Gartner's transformation from a pure research analyst firm into a comprehensive executive advisory platform: Gartner's peer benchmarking databases (CIO benchmarking, IT spending by industry sector, technology vendor comparison data), decision support tools (Gartner Peer Insights verified vendor reviews, BuySmart vendor selection wizard), and executive networking programs (CISO Circle, CFO Circle roundtables) create multiple product lines layered on top of the foundational analyst research subscription.

Full profile

Zeffy

EmergingNonprofit Tech

Zero-Fee Fundraising

Montreal zero-fee nonprofit fundraising platform with $1B+ processed; 100% donation pass-through via optional donor tips competing with Donorbox and Classy for nonprofit fundraising technology adoption.

AI VisibilityBeta
Overall Score
D26
Category Rank
#1 of 1
AI Consensus
68%
Trend
stable
Per Platform
ChatGPT
19
Perplexity
26
Gemini
17

About

Zeffy is a Montreal-based fundraising platform for nonprofit organizations that charges zero platform fees on donations — asking donors to optionally contribute a tip to cover Zeffy's operating costs rather than deducting fees from each donation, ensuring 100% of every donated dollar reaches the nonprofit cause. Founded in 2019 by Thibaut Davoult and Nicolas Lafleur, Zeffy has processed $1+ billion in nonprofit donations and provides a comprehensive suite including online donation forms, event ticketing, peer-to-peer fundraising campaigns, recurring donation management, and membership management — giving nonprofits a full fundraising platform at genuinely zero cost.

Full profile

AI Visibility Head-to-Head

79
Overall Score
26
#195
Category Rank
#1
51
AI Consensus
68
stable
Trend
stable
71
ChatGPT
19
86
Perplexity
26
70
Gemini
17
73
Claude
29
86
Grok
18

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