Function Health vs Anytime Fitness

Side-by-side comparison of AI visibility scores, market position, and capabilities

Anytime Fitness leads in AI visibility (62 vs 46)

Function Health

ChallengerDigital Health

Longevity & Preventive Health

Raised $298M Series B (Nov 2025) at $2.5B valuation. Largest-ever longevity raise. 160+ lab tests + full-body MRI. Medical Intelligence AI model launched.

AI VisibilityBeta
Overall Score
C46
Category Rank
#1 of 1
AI Consensus
67%
Trend
up
Per Platform
ChatGPT
52
Perplexity
43
Gemini
41

About

Function Health is a consumer preventive diagnostics company offering 160+ laboratory tests plus a $499 full-body MRI scan, all direct-to-consumer with AI-powered health intelligence layered on top. The company raised $298 million in Series B financing in November 2025 at a $2.5 billion valuation — the largest private fundraise in the longevity and preventive health space in history. The Medical Intelligence generative AI model, launched alongside the round, personalizes health guidance based on longitudinal biomarker data accumulated across repeat testing cycles.

Full profile

Anytime Fitness

ChallengerFitness & Wellness

Gym

Global 24-hour gym franchise with 5,000 locations in 30+ countries; keycard access model for suburban markets competing with Planet Fitness for value-oriented fitness consumers.

AI VisibilityBeta
Overall Score
B62
Category Rank
#4 of 6
AI Consensus
63%
Trend
down
Per Platform
ChatGPT
73
Perplexity
65
Gemini
63

About

Anytime Fitness is a 24-hour gym franchise network operating approximately 5,000 locations in 30+ countries, making it one of the largest fitness franchise systems in the world by location count. Founded in 2002 in Hastings, Minnesota by Chuck Runyon and Dave Mortensen, Anytime Fitness is owned by Self Esteem Brands (the parent company also owning Basecamp Fitness, Waxing the City, and other franchise concepts) and targets the accessible, value-oriented fitness market with smaller format 24-hour gyms that are convenient for suburban and rural markets underserved by larger gym chains.\n\nAnytime Fitness's business model is built around 24/7 keycard access to smaller, unstaffed gym locations (typically 5,000-7,000 sq ft versus 20,000+ sq ft for traditional gyms) with essential cardio and strength equipment and optional personal training services. The franchise model enables rapid geographic expansion — club owners operate semi-absentee businesses with lower staffing requirements than traditional gyms. Members receive a key fob that works at any Anytime Fitness location globally, providing significant value for travelers.\n\nIn 2025, Anytime Fitness competes with Planet Fitness (the dominant low-cost gym chain at $10/month), Crunch Fitness, and local independent gyms for value-conscious fitness consumers. The company's suburban and small market positioning differentiates it from urban boutique fitness and from Planet Fitness's large-format model. Anytime Fitness charges typically $30-40/month, positioning it above Planet Fitness but below traditional health clubs. The 2025 strategy focuses on continuing international franchise expansion (particularly in Southeast Asia and Latin America), modernizing the gym technology experience (app-connected equipment, digital personal training), and growing the Anytime Health digital wellness programming.

Full profile

AI Visibility Head-to-Head

46
Overall Score
62
#1
Category Rank
#4
67
AI Consensus
63
up
Trend
down
52
ChatGPT
73
43
Perplexity
65
41
Gemini
63
43
Claude
66
37
Grok
56

Capabilities & Ecosystem

Capabilities

Only Function Health
Longevity & Preventive Health
Only Anytime Fitness
Gym

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