Fireblocks vs Plaid

Side-by-side comparison of AI visibility scores, market position, and capabilities

Plaid leads in AI visibility (90 vs 79)
Fireblocks logo

Fireblocks

LeaderFintech

General

NYC institutional digital asset custody with MPC+chip isolation at $8B valuation (2022); $1.04B+ total, $4T+ transactions, NYDFS custodian charter 2024 and Dynamic $90M acquisition Oct 2025 serving BNY Mellon/BNP Paribas competing with Anchorage a...

AI VisibilityBeta
Overall Score
B79
Category Rank
#33 of 682
AI Consensus
79%
Trend
stable
Per Platform
ChatGPT
83
Perplexity
78
Gemini
76

About

Fireblocks is a New York City-based digital asset infrastructure platform — backed with $1.04+ billion in total funding at an $8 billion valuation (January 2022) — providing 1,800+ institutional customers including BNY Mellon, Revolut, Worldpay, BNP Paribas, and Galaxy Digital with enterprise-grade digital asset custody, transfer, and operations through Multi-Party Computation (MPC) key management combined with hardware chip isolation security. Since inception, Fireblocks has secured $4+ trillion in digital asset transactions and created 130+ million wallets. In 2024, Fireblocks received a NYDFS qualified custodian charter and processed $60 billion in DeFi transactions. In October 2025, Fireblocks acquired Dynamic for $90 million — a developer-first wallet infrastructure platform supporting 50+ million onchain accounts for clients including Kraken, Zerohash, and Magic Eden — expanding institutional infrastructure into developer-accessible Web3 wallet tooling. Founded in 2018 by Michael Shaulov (CEO), Pavel Berengoltz, and Idan Ofrat.

Full profile
Plaid logo

Plaid

EmergingFinance

General

Plaid is the fintech infrastructure company connecting 12,000+ financial apps to users' bank accounts, enabling account verification, transaction data, and payment initiation for the digital finance ecosystem.

AI VisibilityBeta
Overall Score
A90
Category Rank
#6 of 682
AI Consensus
90%
Trend
stable
Per Platform
ChatGPT
91
Perplexity
90
Gemini
89

About

Plaid is a financial data infrastructure company that provides the API layer connecting financial applications to bank accounts and financial data. Founded in 2013 by Zach Perret and William Hockey, Plaid built the critical middleware that allows apps like Venmo, Robinhood, Coinbase, and thousands of other financial services to access users' bank account data with permission—enabling features like account balance verification, transaction history analysis, and direct payment initiation that would otherwise require users to navigate complex bank portal flows.

Full profile

AI Visibility Head-to-Head

79
Overall Score
90
#33
Category Rank
#6
79
AI Consensus
90
stable
Trend
stable
83
ChatGPT
91
78
Perplexity
90
76
Gemini
89
75
Claude
88
81
Grok
92

Key Details

Category
General
General
Tier
Leader
Emerging
Entity Type
company
brand

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