Farther vs Block
Side-by-side comparison of AI visibility scores, market position, and capabilities
Farther is a tech-enabled RIA (Registered Investment Advisor) combining proprietary technology with human advisors to serve high-net-worth clients; raised $72M total including a $31M Series B in 2023; manages $3B+ AUM;
About
Farther is a New York-based wealth management company and registered investment advisor (RIA) founded in 2019 by Taylor Matthews and Brad Genser, former executives from JPMorgan and Goldman Sachs respectively. The company has built a technology-first RIA platform that pairs proprietary financial planning and portfolio management software with human financial advisors to serve high-net-worth individuals — typically clients with $500K to $50M in investable assets — who want the personalized service of a boutique wealth manager with the technology and investment capabilities typically reserved for ultra-high-net-worth clients at major wirehouse firms. Farther's technology platform handles portfolio rebalancing, tax-loss harvesting, financial planning modeling, and client reporting automatically, allowing its advisors to focus entirely on client relationships and financial strategy rather than administrative tasks.
San Francisco fintech (NYSE: SQ) added to S&P 500 July 2025; Cash App $5.0B gross profit, Square $3.7B, Afterpay BNPL integration, Jack Dorsey CEO competing with PayPal/Venmo and Stripe for merchant and consumer fintech.
About
Block, Inc. is a San Francisco, California-based financial technology company — publicly traded on the New York Stock Exchange (NYSE: SQ) as an S&P 500 Information Technology component (added to the S&P 500 on July 23, 2025, replacing Hess Corporation) — operating two primary financial platforms: Square (merchant payment processing, point-of-sale hardware, and business banking for small-to-mid-size merchants) and Cash App (peer-to-peer payments, digital banking, stock investing, and Bitcoin transactions for individuals) alongside Afterpay (buy now pay later), Tidal (music streaming), and TBD (decentralized finance), through approximately 12,000 employees. CEO Jack Dorsey (co-founder with Jim McKelvey in 2009 as Square, rebranded to Block in December 2021) leads the company's strategy of building an interconnected ecosystem of financial services that connect individual consumers (Cash App) with merchants (Square) and the broader financial ecosystem. In fiscal year 2024, Block reported gross profit of approximately $8.9 billion, with Cash App generating approximately $5.0 billion in gross profit (+14% year-over-year) driven by Cash App Card, direct deposit adoption, and Cash App Pay, while Square generated approximately $3.7 billion in gross profit (+9%) driven by software and banking products alongside payment processing. Block acquired Afterpay for $29 billion in January 2022 — integrating the Australian buy-now-pay-later platform into both Square (merchant installment offer at checkout) and Cash App (consumer Afterpay integration).
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