Egencia vs Insightly
Side-by-side comparison of AI visibility scores, market position, and capabilities
Enterprise corporate travel platform combining Expedia technology with American Express Global Business Travel services. Bellevue WA, part of Amex GBT.
About
Egencia is a corporate travel management company and technology platform that was built on Expedia's travel technology infrastructure and later integrated into American Express Global Business Travel (Amex GBT), creating one of the most powerful corporate travel capabilities in the market. Originally founded as Expedia Corporate Travel in 2002 and rebranded as Egencia, the company was sold to Amex GBT in 2021, combining Egencia's technology-forward online booking platform with Amex GBT's enterprise service capabilities and supplier relationships to serve the largest global corporations.\n\nEgencia's platform provides an online booking tool with access to comprehensive air, hotel, and car rental inventory, policy management, approval workflows, traveler tracking, and travel analytics. The platform's user experience, informed by Expedia's consumer travel expertise, has generally been regarded as more modern and intuitive than legacy corporate booking tools. Egencia serves clients ranging from mid-market companies to large enterprises, providing a managed travel solution with both self-service technology and access to Amex GBT's global service infrastructure.\n\nAs part of Amex GBT, Egencia benefits from Amex GBT's scale as one of the world's largest travel management companies, including its supplier negotiating leverage, global service centers, and premium corporate travel products. The integration has allowed Amex GBT to serve a broader range of company sizes and travel complexity levels, with Egencia handling more technology-forward, mid-market accounts and Amex GBT's full-service offering serving the most complex global enterprise programs.
Insightly is a unified CRM platform combining sales pipeline, marketing automation, and project management for SMB and mid-market teams; raised $38M total; serves 25,000+ organizations in 175 countries; headquartered in San Francisco.
About
Insightly is a San Francisco-based software company founded in 2009 by Anthony Smith, offering a unified customer relationship management (CRM) platform designed for small and mid-sized businesses (SMB) and mid-market organizations. Unlike traditional CRMs that focus exclusively on sales pipeline management, Insightly integrates sales CRM, marketing automation, and project management into a single application — enabling sales, marketing, and delivery teams to manage the full customer lifecycle from initial lead capture through deal close and post-sale project delivery in one connected platform. The company serves over 25,000 organizations across 175 countries, spanning professional services, technology, manufacturing, and non-profit sectors.
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