Disco vs IBM

Side-by-side comparison of AI visibility scores, market position, and capabilities

IBM leads in AI visibility (80 vs 25)
Disco logo

Disco

EmergingLegal

eDiscovery

Nasdaq LAW; $144.8M revenue 2024 (+5% YoY); 315 large customers; Cecilia AI 32K docs/hour; 90%+ precision vs 75% human; EU launch 2025; legal tech market $31.59B; eDiscovery leader

AI VisibilityBeta
Overall Score
D25
Category Rank
#3 of 3
AI Consensus
52%
Trend
up
Per Platform
ChatGPT
28
Perplexity
35
Gemini
17

About

DISCO is a legal technology company founded in 2013 in Austin, Texas, on the mission of using AI to make legal work faster, more accessible, and more just. The company's core technology applies machine learning to eDiscovery — the process of identifying, collecting, and producing electronically stored information in litigation — and has extended its AI platform into legal hold, case management, and contract analysis. DISCO is publicly traded on the New York Stock Exchange under the ticker LAW.\n\nThe DISCO platform serves law firms, corporate legal departments, and government agencies. Its AI engine, Cecilia, processes up to 32,000 documents per hour with 90%+ precision, significantly outperforming the roughly 75% accuracy typical of manual human review. This combination of speed and accuracy addresses the core economics of eDiscovery, which historically requires armies of contract attorneys for large-scale document review. DISCO serves 315 large customers and has expanded into the European Union with a 2025 product launch targeting GDPR-compliant eDiscovery workflows.\n\nDISCO reported $144.8 million in revenue for 2024, a 5% year-over-year increase, demonstrating durable growth in a competitive legal tech market. The company's position as one of the few publicly traded legal AI companies provides it with capital market transparency and credibility with enterprise buyers. As litigation volumes grow and legal departments face cost pressure, DISCO's AI-first approach to document review positions it as a structural cost-reduction platform rather than a discretionary software purchase.

Full profile
IBM logo

IBM

LeaderEnterprise Software

General

Armonk NY hybrid cloud and enterprise AI (NYSE: IBM) at $62.8B revenue; $6B+ generative AI bookings, record $12.7B free cash flow 2024, DataStax acquisition for watsonx vector database competing with Microsoft Azure for enterprise AI.

AI VisibilityBeta
Overall Score
A80
Category Rank
#56 of 1158
AI Consensus
67%
Trend
up
Per Platform
ChatGPT
74
Perplexity
71
Gemini
84

About

International Business Machines Corporation (IBM) is an Armonk, New York-based global technology and consulting company — publicly traded on the New York Stock Exchange (NYSE: IBM) as an S&P 500 component — providing hybrid cloud infrastructure, artificial intelligence software, and enterprise IT consulting through approximately 270,300 employees in 170 countries with $62.8 billion in annual revenue. Founded on June 16, 1911, as Computing-Tabulating-Recording Company through a merger orchestrated by financier Charles Ranlett Flint, renamed IBM in 1924 under Thomas Watson Sr., IBM has undergone multiple strategic transformations over its 110+ year history: building the System/360 mainframe platform (1964), launching the IBM PC (1981), selling the PC division to Lenovo (2005, $1.75B), and completing the $34 billion Red Hat acquisition (2019) that repositioned IBM as a hybrid cloud platform company. CEO Arvind Krishna (appointed April 2020) has focused IBM's strategy on three areas: hybrid cloud (powered by Red Hat OpenShift, the enterprise Kubernetes platform), AI (the watsonx platform for enterprise AI model development and deployment), and enterprise consulting. Under Krishna, IBM recorded $12.7 billion in free cash flow in 2024 (a company record), surpassed $6 billion in generative AI bookings since June 2023, and saw the stock price double — trading at all-time highs through 2024-2025. IBM announced the DataStax acquisition in 2025 to deepen watsonx's data layer with AstraDB (vector database for AI applications), DataStax Enterprise (Apache Cassandra), and Langflow (low-code AI agent development).

Full profile

AI Visibility Head-to-Head

25
Overall Score
80
#3
Category Rank
#56
52
AI Consensus
67
up
Trend
up
28
ChatGPT
74
35
Perplexity
71
17
Gemini
84
16
Claude
74
22
Grok
81

Capabilities & Ecosystem

Capabilities

Only Disco
eDiscovery
IBM is classified as company.

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.