C.H. Robinson vs Blue Yonder
Side-by-side comparison of AI visibility scores, market position, and capabilities
Eden Prairie MN freight broker and 3PL (NASDAQ: CHRW) at $17.7B 2024 revenue; €1.4B European divestiture to sennder, AI LTL classification agent Jun 2025, and Navisphere TMS serving 200,000 companies competing with Echo for freight brokerage.
About
C.H. Robinson Worldwide, Inc. is an Eden Prairie, Minnesota-based third-party logistics (3PL) company and freight broker — publicly traded on NASDAQ (NASDAQ: CHRW) as an S&P 500 component — managing $23 billion in freight annually for over 100,000 customers worldwide with 15,000+ employees across 300+ offices in North America, Europe, Asia, and South America. In fiscal year 2024, C.H. Robinson reported revenues of $17.7 billion and divested its European Surface Transportation operations to sennder for €1.4 billion, refocusing on North American truckload, LTL, air, intermodal, and ocean freight brokerage and its global forwarding business. CEO Dave Bozeman (appointed June 2023) has accelerated digital transformation including the November 2024 launch of Managed Solutions (integrating 3PL, 4PL, and TMS technology) and the June 2025 launch of an AI agent for LTL freight classification. The Navisphere global TMS platform is used by nearly 200,000 companies. Founded in 1905 as a produce brokerage by Charles Henry Robinson, the company went public in 1997.
AI supply chain platform covering demand planning through warehouse and transportation management; Panasonic-owned with $8.5B acquisition, serving global retail and manufacturing.
About
Blue Yonder (formerly JDA Software) is an AI-powered supply chain management platform providing demand planning, inventory optimization, warehouse management, and transportation management solutions for global retailers, manufacturers, and logistics providers. Founded in 1985 (as JDA Software) and headquartered in Scottsdale, Arizona, Blue Yonder was acquired by Panasonic in 2021 for approximately $8.5 billion, giving it the financial backing and industrial IoT integration capabilities of a major Japanese conglomerate.
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