CenturyLink vs Vodafone

Side-by-side comparison of AI visibility scores, market position, and capabilities

Vodafone leads in AI visibility (85 vs 45)
CenturyLink logo

CenturyLink

ChallengerTelecom & Internet Providers

Broadband

Major US telecom rebranded as Lumen Technologies; $14-15B revenue post-2024 Chapter 11 debt restructuring, refocused on enterprise fiber and Quantum Fiber residential broadband.

AI VisibilityBeta
Overall Score
C45
Category Rank
#3 of 6
AI Consensus
78%
Trend
stable
Per Platform
ChatGPT
48
Perplexity
54
Gemini
56

About

CenturyLink (now Lumen Technologies) is a major US telecommunications and network services company providing broadband internet, voice, managed network services, and enterprise connectivity solutions to residential customers, small businesses, and large enterprises. The company rebranded from CenturyLink to Lumen Technologies in 2020 to reflect its shift toward enterprise technology services. Listed on the NYSE, Lumen generates approximately $14-15 billion in annual revenue after significant asset sales and divestitures including its sale of EMEA assets and Latin America businesses.

Full profile
Vodafone logo

Vodafone

LeaderTelecom & Communications

Carrier

Vodafone (LON: VOD), ~300M customers across Europe and Africa with ~$40B FY2025 revenue; divesting Italian and Spanish units to streamline the portfolio toward higher-margin markets.

AI VisibilityBeta
Overall Score
A85
Category Rank
#8 of 11
AI Consensus
62%
Trend
up
Per Platform
ChatGPT
93
Perplexity
92
Gemini
91

About

Vodafone Group Plc is a British multinational telecommunications company headquartered in Newbury, England, serving approximately 300 million mobile customers and 30 million broadband customers worldwide. In FY2025 the group reported revenue of approximately $40.2 billion following a series of strategic disposals including the sale of its Italian and Spanish businesses to focus on higher-margin markets.\n\nVodafone operates networks in 15 European and African countries, with a significant presence across sub-Saharan Africa through its Vodacom subsidiary and M-Pesa mobile-money platform. The 2025 merger of Vodafone UK and Three UK created the country's largest mobile operator by subscriber count, enabling accelerated 5G network investment and capex efficiencies.\n\nThe company is pivoting toward B2B growth, pursuing AI-driven managed services, cybersecurity, and cloud offerings targeting enterprises and public-sector clients. Under CEO Margherita Della Valle, Vodafone has also targeted €1 billion in annual cost savings by 2026 to restore shareholder returns and close its valuation gap with European peers.

Full profile

AI Visibility Head-to-Head

45
Overall Score
85
#3
Category Rank
#8
78
AI Consensus
62
stable
Trend
up
48
ChatGPT
93
54
Perplexity
92
56
Gemini
91
49
Claude
78
49
Grok
92

Key Details

Category
Broadband
Carrier
Tier
Challenger
Leader
Entity Type
company
brand

Capabilities & Ecosystem

Capabilities

Only CenturyLink
Broadband
Only Vodafone
Carrier

Integrations

Only Vodafone
CenturyLink is classified as company.

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