Catalyst vs Zeffy

Side-by-side comparison of AI visibility scores, market position, and capabilities

Catalyst leads in AI visibility (43 vs 26)

Catalyst

EmergingCustomer Engagement & Success

CS Platform

Customer success platform for growth SaaS CSM teams; account health scoring and playbook automation merged with Totango competing with Gainsight and ChurnZero for SaaS retention management.

AI VisibilityBeta
Overall Score
C43
Category Rank
#5 of 8
AI Consensus
50%
Trend
stable
Per Platform
ChatGPT
35
Perplexity
53
Gemini
42

About

Catalyst (also known as Catalyst.io, not to be confused with Totango's merger partner of the same name) is a customer success platform designed for growth-stage SaaS companies — providing account health scoring, customer lifecycle tracking, playbook automation, and customer success manager workspace tools. The platform was founded with the specific vision of serving CSM (customer success manager) teams that outgrow simple spreadsheet tracking but don't yet need Gainsight's full enterprise complexity.\n\nCatalyst's interface is built around the daily CSM workflow — a workspace where each CSM sees their portfolio of accounts with health scores, upcoming renewal dates, recent product usage signals, and outstanding tasks. The health score aggregates multiple data sources (product usage, support tickets, NPS responses, CSM sentiment) into a single indicator. Playbooks trigger automated actions when account health changes — creating tasks, sending automated emails, or alerting the account manager to intervene.\n\nIn 2025, Catalyst merged with Totango (a larger customer success platform) in 2023, creating a combined company with broader market coverage. The merged entity competes with Gainsight, ChurnZero, and Vitally for customer success platform share. The Catalyst brand may continue as a distinct offering targeting mid-market SaaS companies within the combined Totango/Catalyst portfolio. Customer success platforms have proliferated as SaaS companies recognize that preventing churn and driving expansion revenue requires systematic customer engagement beyond reactive support. The combined Catalyst/Totango platform aims to serve customers from startup to enterprise stage.

Full profile

Zeffy

EmergingNonprofit Tech

Zero-Fee Fundraising

Montreal zero-fee nonprofit fundraising platform with $1B+ processed; 100% donation pass-through via optional donor tips competing with Donorbox and Classy for nonprofit fundraising technology adoption.

AI VisibilityBeta
Overall Score
D26
Category Rank
#1 of 1
AI Consensus
68%
Trend
stable
Per Platform
ChatGPT
19
Perplexity
26
Gemini
17

About

Zeffy is a Montreal-based fundraising platform for nonprofit organizations that charges zero platform fees on donations — asking donors to optionally contribute a tip to cover Zeffy's operating costs rather than deducting fees from each donation, ensuring 100% of every donated dollar reaches the nonprofit cause. Founded in 2019 by Thibaut Davoult and Nicolas Lafleur, Zeffy has processed $1+ billion in nonprofit donations and provides a comprehensive suite including online donation forms, event ticketing, peer-to-peer fundraising campaigns, recurring donation management, and membership management — giving nonprofits a full fundraising platform at genuinely zero cost.

Full profile

AI Visibility Head-to-Head

43
Overall Score
26
#5
Category Rank
#1
50
AI Consensus
68
stable
Trend
stable
35
ChatGPT
19
53
Perplexity
26
42
Gemini
17
50
Claude
29
35
Grok
18

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.