BlackRock vs Brown & Brown

Side-by-side comparison of AI visibility scores, market position, and capabilities

Brown & Brown leads in AI visibility (91 vs 70)
BlackRock logo

BlackRock

LeaderConsumer Finance

Enterprise

New York world's largest asset manager (NYSE: BLK) at $12.5T AUM; record $641B 2024 net inflows, $28B acquisition program (GIP $12.5B + HPS $12B + Preqin $3.2B) building private markets platform competing with Vanguard and Fidelity.

AI VisibilityBeta
Overall Score
B70
Category Rank
#280 of 290
AI Consensus
66%
Trend
up
Per Platform
ChatGPT
72
Perplexity
71
Gemini
81

About

BlackRock, Inc. is a New York City, New York-based global investment management company — publicly traded on the New York Stock Exchange (NYSE: BLK) as an S&P 500 Financials component — managing $12.5 trillion in assets under management (AUM) as the world's largest asset manager through over 19,000 employees serving institutional and individual investors in 100 countries from 70 offices in 30 countries. Founded in 1988 by CEO Larry Fink and seven partners as a fixed income risk management firm, BlackRock grew through landmark acquisitions including Merrill Lynch Investment Managers ($9.8B, 2006), Barclays Global Investors ($13.5B, 2009, which added iShares — the world's largest ETF platform with 400+ funds), and in 2024-2025, a $28 billion acquisition program including Global Infrastructure Partners ($12.5B), HPS Investment Partners ($12B, private credit), and Preqin ($3.2B, private markets data analytics). In full year 2024, BlackRock reported record net inflows of $641 billion, 14% revenue growth (reaching $5.19 billion), diluted EPS of $42.01 ($43.61 adjusted), and a 29% total shareholder return. AUM reached $11.6 trillion at end of 2024 and grew to $12.5 trillion by 2025 incorporating the infrastructure and private credit acquisitions. BlackRock's Aladdin technology platform (managing $21.6+ trillion across internal and external clients as of 2020) provides portfolio construction, risk analytics, and operations infrastructure to asset managers, pension funds, insurance companies, and sovereign wealth funds globally.

Full profile
Brown & Brown logo

Brown & Brown

LeaderConsumer Finance

Enterprise

Daytona Beach FL insurance brokerage (NYSE: BRO) $4.5B FY2024 revenue (+12%); decentralized acquisition model, National Programs specialty, 30-year consistent growth competing with Marsh McLennan and Aon.

AI VisibilityBeta
Overall Score
A91
Category Rank
#196 of 290
AI Consensus
68%
Trend
stable
Per Platform
ChatGPT
99
Perplexity
94
Gemini
99

About

Brown & Brown, Inc. is a Daytona Beach, Florida-based insurance brokerage and risk management company — publicly traded on the New York Stock Exchange (NYSE: BRO) as an S&P 500 Financials component — providing insurance brokerage, risk management consulting, and third-party claims administration services to businesses and individuals across the United States, Canada, the UK, Ireland, and Bermuda through approximately 16,000 employees at 500+ offices. In fiscal year 2024, Brown & Brown reported revenues of $4.5 billion (+12% organic growth) — continuing its 30-year track record of consistent organic and acquisition-driven revenue growth that has made Brown & Brown one of the fastest-growing large insurance brokers in the US, growing from $1B revenue in 2015 to $4.5B in 2024 through organic growth compounding and disciplined acquisition integration. CEO Powell Brown (son of founder Hyatt Brown, representing the family's generational leadership of the company) leads Brown & Brown's distinctive "decentralized" operating model where each acquired insurance agency retains its local brand identity, leadership team, and community relationships while benefiting from Brown & Brown's national carrier relationships, compliance infrastructure, shared technology, and capital for further acquisition. Brown & Brown's four business segments — Retail (local commercial insurance for small-to-midsize businesses), National Programs (specialty program insurance distributed through managing general agents for specific industries — veterinarians, dentists, pest control, construction), Wholesale Brokerage (surplus lines excess and specialty placement for non-admitted risks), and Services (third-party claims administration) — provide diversified revenue across insurance distribution channels that smooth individual market cycle volatility.

Full profile

AI Visibility Head-to-Head

70
Overall Score
91
#280
Category Rank
#196
66
AI Consensus
68
up
Trend
stable
72
ChatGPT
99
71
Perplexity
94
81
Gemini
99
67
Claude
89
78
Grok
88

Key Details

Category
Enterprise
Enterprise
Tier
Leader
Leader
Entity Type
company
company

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