Astrix Security vs DianaHR
Side-by-side comparison of AI visibility scores, market position, and capabilities
San Francisco/Tel Aviv non-human identity security (private, $85M raised); $45M Series B Menlo/Anthology (Anthropic), API key/OAuth/AI agent credential governance competing with CyberArk and HashiCorp Vault.
About
Astrix Security is a San Francisco and Tel Aviv-based non-human identity (NHI) and AI security company — founded in 2021 by Alon Jackson (CEO) and Idan Gour — protecting enterprises against the explosion of machine identities, API credentials, service accounts, OAuth tokens, AI agent identities, and CI/CD pipeline secrets that have become the primary attack surface for modern cloud breaches. The company raised a $45 million Series B funding round led by Menlo Ventures through their Anthology Fund (a strategic fund in partnership with Anthropic, connecting Astrix to the AI security ecosystem), alongside Workday Ventures and existing investors Bessemer Venture Partners (BVP), CRV, and F2 Venture Capital — bringing total funding to $85 million. Astrix's non-human identity security platform discovers, assesses, and remediates every non-human identity in an organization's cloud environment: API keys embedded in GitHub repositories, service account credentials with excessive permissions in AWS/GCP/Azure, OAuth app authorizations granted by employees to third-party SaaS tools, and AI agent identities (the new credential type created when enterprises deploy autonomous AI agents that need API access to business systems). As enterprises deploy AI agents that autonomously access Salesforce, Slack, Google Workspace, and internal APIs, the number of non-human identities per organization is growing 10-50x faster than human identities — creating a security gap that traditional identity and access management (IAM) tools built for human users cannot address.
SF AI HR platform for 10+ employee SMBs at $99/month doubling revenue quarterly in 2025; YC W24 $3.7M General Catalyst/SNR-backed by ex-Gusto founders competing with Gusto and Justworks for small business HR services.
About
DianaHR is a San Francisco-based AI-powered HR platform — backed by Y Combinator (W24) with $3.7 million raised in a seed round led by SNR Ventures and General Catalyst in September 2025 with angels including founders from Mercury, Twitch, and Dropbox — providing small and medium businesses (10+ employees) with an AI-augmented HR service that delivers the equivalent of a part-time HR department for $99/month, doubling revenue quarterly in 2025 by serving the 1.4 million US SMBs whose growth creates HR complexity but whose economics don't support a dedicated HR hire. Founded in 2023 and led by Upeka Premawardhana (ex-Gusto engineering lead) and Tim Kral (ex-Relay Payments), DianaHR targets the HR gap between a company's first employee and the point at which full-time HR staff becomes necessary.
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