Brand Intelligence Graph
Company Overview
About Preset
Preset is a managed cloud data exploration and visualization platform founded in 2019 by Maxime Beauchemin, the original creator of Apache Superset and Apache Airflow. Preset takes the powerful open-source Superset project and packages it as a fully managed SaaS service, eliminating the significant operational burden of self-hosting, upgrading, and securing an open-source BI platform. Organizations that want Superset's flexibility and no per-seat licensing fees gain enterprise-grade reliability, SSO, role-based access, and professional support through Preset without maintaining their own infrastructure.
Business Model & Competitive Advantage
The platform supports a wide range of chart types, SQL Lab for ad-hoc query exploration, and semantic layer capabilities through Superset's dataset model. Preset connects to all major databases and data warehouses — Snowflake, BigQuery, Redshift, Databricks, PostgreSQL, and dozens more — through SQLAlchemy-compatible connectors. It offers workspace isolation, audit logging, API access for programmatic dashboard management, and embedded analytics capabilities for SaaS companies that want to surface Superset-powered charts within their own products.
Competitive Landscape 2025–2026
Preset targets data teams at mid-market and enterprise companies that are already familiar with or committed to Apache Superset but want the operational simplicity of a managed service. The company competes with Looker, Tableau, and self-hosted Superset deployments, differentiating on its combination of open-source pedigree, zero per-seat cost for viewers, and enterprise operational guarantees. As data teams look to control BI licensing costs without sacrificing capability, Preset's model of managed open-source has gained meaningful traction in the modern data stack ecosystem.
Key Differentiators
Emerging Innovator
Preset is an emerging player bringing innovative solutions to the Data & Analytics market.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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